Opinion
Want to win in 2026? Make success metrics systematic, measurable and repeatable
MRED MLS previously asked the court to compel arbitration. Zillow disagrees
Stop confusing busyness with business, and spend more time on the things that matter
Listing copy now holds strategic importance for search relevance
Trump told reporters Monday the housing bill remains 'a yawn' next to his SAVE Act push
Ahead of Inman Connect, Sam Mehrbod tells us what AI-powered marketing really looks like
Are you working with a nervous first-time homebuyer or an experienced repeat client?
The landing page creates action. The follow-up creates conversion
Bright MLS’ HouseCanary integration offers insight into how the program works for agents
Saying yes won't make you a better leader, and it may make you worse at what matters most
How a California agent created 3 fake offers to keep a luxe listing from expiring
Nearly 1 in 5 US house hunters searched outside their home metro in Q1 2026
From AI-powered property discovery to Meta's new ad review — platforms are changing fast
Low- and no-cost lead-gen strategies built for exactly this kind of market
Here's what to say when a potential buyer asks about dual agency
Become the most visible, valuable and trusted person in a specific area
