Closing gifts are no longer enough to win repeat clients
During Inman Connect New York, Client Giant founder Jay O'Brien explained his system for breaking out of a referral rut with an inventive client gifting strategy
by Marian McPherson Jan 23
Collabra and Bright MLS team to give agents ad tech
Bright MLS subscribers will now get free access to Collabra's AdBuilder and SphereIndex tools, which can be used within Bright's platform
by Jim Dalrymple II Jan 23
'Don't ask it for the concept': The limits of AI in real estate marketing
Real estate agents who provide tools like ChatGPT with generic prompts to churn out content are missing out on the best uses of the tech, media experts argued at Inman Connect New York
by Daniel Houston Jan 23
ICNY 2024: Live updates from Inman Connect New York
Inman Connect New York is underway this week in midtown Manhattan. We'll share the hot gossip from the floor. Check back early and often for news, views, announcements, schedules and more
by Inman Jan 23
Mega-team Premiere leaps from eXp Realty to The Real Brokerage
Lead by David Keener, the real estate team grew quickly with an agent-centric model that reinvested profits into agent resources, and, like Real, operates without physical offices
by Craig C. Rowe Jan 22
Ready to share your wisdom with the industry? The Triple-I survey is open
The Inman Intel Index goes beyond sentiment and trends by tapping into the real estate industry's most engaged community. Add your voice to the industry's most ambitious monthly survey today
by Chris LeBarton Jan 22
Tech trends at CES 2024 point to transformational change
Smart home expert Brandon Doyle checked out this year's Consumer Electronics Show, highlighting tech elements today's homebuyers and homeowners want to know more about
by Brandon Doyle Jan 22
New iGuide update promises 3D tours in 20 minutes
The lightweight marketing solution still leverages the Planix camera system and built-in AI algorithms but allows creators to generate content in around 20 minutes for less than $8
by Craig C. Rowe Jan 19
No agent? Efizbo says no problem: Tech Review
This platform still lacks some of the advanced tech needed to move the transaction beyond the reach of agents
by Craig C. Rowe Jan 19
Too much too soon? AI is now 'nearly ubiquitous' in real estate
As many as 80% of agents are using AI to do things like write listing descriptions, but real estate leaders also have concerns about 'guardrails' for the tech
by Jim Dalrymple II Jan 18
AI mortgage tech provider Gateless beefs up integrations
New integrations with The Work Number and Informative Research are aimed at helping lenders using Smart Underwrite to speed underwriting approvals and reduce human error, company says
by Matt Carter Jan 17
HomesUSA's Ben Caballero is changing how homes are marketed
As part of Brandon Doyle's Snapshot series he talks to HomesUSA founder and CEO Ben Caballero. Find out how this innovator is transforming the marketing of new construction
by Brandon Doyle Jan 17
2023 Was About Using AI. 2024 Is About Using It Better: Mosaik CEO
Ahead of Inman Connect New York 2024, Mosaik founder and CEO Sheila Reddy talks about the future of artificial intelligence and how it can revolutionize the agent experience
by Marian McPherson Jan 16
MoxiBalance brings order to back-office complexity: Tech Review
Opinion
For its intended audience in accounting and financial reporting, MoxiBalance is everything it should be
by Craig C. Rowe Jan 12
Broker Public Portal appoints former RE/MAX exec as CEO
Dan Troup will lead a company founded by brokerages and MLSs, which aims to build an alternative to big portals such as Zillow and Realtor.com
by Jim Dalrymple II Jan 11
CoreLogic fights MLS cyberthreats with Clareity Assure
Adaptive authentication is at the heart of the system, which applies at random one of many factors to verify the request for access, such as location, device status and recent online behavior
by Craig C. Rowe Jan 10