The branding campaign intends to provide RE/MAX's wide network with a fresh, new look. It will gradually roll out through 2023, according to the company
Powered by Infinite Creator, Elliman Productions allows agents to capture photos and videos of listings on their smartphones and receive branded and edited content within 24 hours
Consumers know that agents are famous for tweaking listing descriptions to lure them in to see the home. Avoid using these seven terms, and try these fresh alternatives instead
The brokerage unveiled its modern new logo at its National Agents Summit last week in Birmingham, Alabama, and announced Mike Goins of Lake Conroe, Texas, as Agent of the Year
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Brokers and team leaders know they need to adjust the sails of their marketing strategy for the remainder of the year and beyond. Review these essential points and head into your next marketing meeting prepared and with a fresh plan
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Let's face it: It's so easy to get caught up in the here and how. Being on top of current client needs is necessary, but it shouldn't come at the expense of a long-term plan to keep your pipeline active
From dealing with co-op boards to fixing building code violations, these are the unique challenges luxury real estate agents say frequently arise during a high-end penthouse transaction
Being friendly and approachable in your branding — and in person — is an essential element for making a positive first impression on prospective clients
How do you stand out in a crowd? Focusing on these 4 pillars will help your brokerage create a consistent and memorable brand
The beauty of Instagram is that it is free advertising for your business. Scale the number of conversations you are having while creating relationships
If you met someone today, would they be able to look you up online 6 months from now when they need a Realtor? The answer depends on the effectiveness of your brand identity
If you want to use Instagram to promote one of your upcoming events, you need to take it seriously. These 3 critical elements help ensure your event is a smash hit
Ready to build more traction on your Instagram account? These essential tips will help you understand the differences between Facebook and Instagram audience building methods
Being a small business owner in a down economy can feel like a heavy burden, but take heart! Smart budget tactics and collaboration can help you weather the storm
Broker-owners Nancy Almodovar, NAN & Co. Properties and Ian Hoover of Deacon & Hoover Real Estate share their secrets about how they leverage their brands