Homesellers are slashing prices. Here's how to spot deals right away
Homebuyers searching for price cuts on search portals are sure to get lucky if they check on this specific day of the week and check back again after 3 weeks, according to a new analysis by Zillow
by Daniel Houston Nov 7
Is it cheaper for me to rent or buy in today’s market?
Give your buyers the information they need to stay motivated to buy against rising prices, rents and rates. Homeownership is still key
by Bernice Ross Sep 6
Gary Keller has a theory about what a successful agent’s day looks like
Real estate agents don't have to be on edge all the time to be top performers — as long as they nail this part of the day, Gary Keller said Wednesday at Keller Williams' Mega Camp event
by Daniel Houston Aug 25
Gary Keller nudges agents to keep slowdown in perspective
The founder of Keller Williams reminds agents that it's still a seller's market and stresses lead generation amid the ongoing slowdown
by Daniel Houston Aug 23
Let's talk: Nail the forgotten art of the buyer consult
Opinion
Mastering the buyer's consult establishes credibility with clients and helps agents find the most motivated buyers with the highest intent to transact
by Tom Toole Jul 27
Avoid buyer's remorse: 10 ways to keep your clients happy before and after the deal
Opinion
It's a tough market, but best practices on your part and a confident buyer client are your best allies in facing everyday challenges
by Shelley Zavitz Jul 21
Don't leave money on the table: 3 tips for listing agents in a cooling market
Opinion
Lady luck has nothing to do with that stellar price that smart agents snag for their sellers. Here are just a few strategies to help your sellers come out on top in this cooling market
by Julie Busby Jul 7
5 gentle prospecting ideas for your team 
Soft skills can help maintain "good vibes" and stave away dated sales scripts that deter clients. These gentle prospecting tips can help you and your team sell homes with heart over hustle
by Darryl Davis Jun 9
Are you a leader? How to bring out the best in your people
Opinion
Knowing how to be the best leader you can be is the first step before you can really be effective in helping your team blossom and grow.
by Adam Hergenrother May 17
Advice to ignore! 6 tips newbies should skip right now
Opinion
New agents are given plenty of advice when they're starting out, but is it all really true? There are better ways to build a business than those old-fashioned methods
by Darryl Davis Apr 18
5 essential conversation-starters for every buyer's agent
Opinion
Communicating in a way that's natural, easy and from-the-heart, rather than from a cut-and-dried script, allows you to make a personal connection with the client
by Darryl Davis Apr 8
Offers are just the beginning: How to get top dollar for sellers
Opinion
Is your seller receiving a high number of multiple offers? Here's how to ensure sellers are satisfied that they got the best price and terms possible
by Carl Medford Apr 6
Will Washington be the second US state to limit love letters?
An effort to ban possibly discriminatory homebuyer love letters fell short in the Washington State Legislature, but could come back next year
by Daniel Houston Mar 10
19 tips for writing airtight contracts now
Ensure both you and your client are protected with practically perfect contract writing using these 19 tips
by Cara Ameer Feb 7
hundred dollar bills lined up
On Thursday, Realogy Brokerage Group CEO M. Ryan Gorman shared the company's stance on the National Association of Realtors' Participation Rule, saying, 'There’s no reason why an offer of compensation needs to be a mandatory requirement for a home to be listed in the MLS .' Mostly, real estate agents disagreed
by Marian McPherson Jan 7