Century 21 marketing guru Bev Thorne moves on
Realtor.com operator Move also losing its chief marketing officer
by Paul Hagey Sep 16
With help from Realogy, gay and lesbian real estate pros set to meet in Florida
Franchise and brokerage giant will subsidize NAGLREP dues for all affiliated agents
by Inman Sep 2
Matterport's 3-D virtual tours wow judges of Realogy FWD real estate startup competition
Sotheby's International Realty launches global referral platform powered by Immobel
Referrals automatically translated into 18 languages, dozens of currencies for tracking by 700 offices worldwide
by Paul Hagey Jun 17
Century 21 re-ups with US Soccer through 2016
Deal exposes company's brand to 'hundreds of millions' of soccer fans
by Inman Jun 16
Keller Williams tops 100K agents worldwide
Franchisor reports 18 percent surge in global agent count in 2013
by Inman May 7
Century 21's Spanish-language property search site gets makeover
Century21espanol.com connects buyers to agents who speak their language
by Paul Hagey Apr 7
ERA Real Estate unveils new logo, announces 2014 marketing campaign
Streamlined logo and marketing campaign to be rolled out in July
by Paul Hagey Mar 25
Harris Poll finds Berkshire Hathaway HomeServices No. 1 in real estate 'brand equity'
C21, Better Homes and Gardens Real Estate, Keller Williams also ranked high
by Paul Hagey Mar 20
Century 21 returning to Super Bowl as TV advertiser in 2015 after taking a year off
Realogy franchisor goes back to the big game, where it advertised in 2012 and 2013
by Inman Mar 18
AdWerx's 'remarketing' ads for agents and listings follow prospective buyers as they surf the Web
Agents can target potential clients by specific ZIP codes, proximity to listings
by Paul Hagey Feb 27
Mötley Crüe will hammer home Coldwell Banker's '#HomeRocks' hashtag on Grammys
Franchisor using TV spots to funnel viewers to social media channels
by Inman Jan 22
Realty One Group launches consumer-focused magazine to raise visibility of franchise brand
Competitors like Keller Williams and Re/Max have similar publications
by Paul Hagey Jan 9
Real estate recovery sets stage for 2014 tech, acquisition boom
Role of franchisors grows even as portals seek continued dominance
by Paul Hagey Dec 31
Century 21 enters 4 European countries
Realogy brand signs master franchise operating agreements for Austria, Croatia, Kosovo and Slovenia
by Inman Oct 17