person who made a mistake
You may feel like closing a deal signals the end of the process, Kevelyn Guzman writes, but the post-closing relationship is where reputation, referrals and repeat business are born
by Kevelyn Guzman Nov 4
top of mind marketing
The old playbook of 'just stay remembered' doesn’t work in the digital age, Josh Ries writes. Clients are bombarded with information, so you must provide consistent value
by Josh Ries Oct 17
5 critical areas that agents cannot afford to skimp on in 2025
Sales stats may look like 1995, but this is not the time to go cheap on professionalism and fiduciary duties in our industry, Rachael Hite writes
by Rachael Hite Feb 1
Staying top of mind: The power of persistence and skillful follow up
Watch this week's class with Talia McKinney from SERHANT. on the importance of persistence in the real estate industry, how it can improve your business and create lasting relationships
by Claire Buzzanca Oct 19
23 creative gifts your clients will love year round
Opinion
Showing your clients that you care about them can sometimes be a struggle. These easy-to-execute gestures will show your customers they are number one in your book
by Jimmy Burgess Aug 12
Don't ghost your clients: 8 inexpensive ways to keep in touch
Opinion
Staying top-of-mind with clients after closing is essential for keeping your pipeline full
by John Giffen Jun 13
How to nurture online leads until they're ready to buy
The No. 1 goal is to take them offline
by Joe Samson Aug 29
Video review: HiGabriel to automate a year of client contact after closing
Service sends choice of gift, then handwritten letters and small items every three months
by Craig C. Rowe Apr 1