6 client types every new agent should mentally prepare for
Opinion
As a new agent, you'll likely meet all sorts of different clients and personalities. Knowing how to approach each personality type will help you better communicate and navigate obstacles
by John Giffen Jul 5
12 cringey rookie mistakes that listing agents hate
It's an unlikely pairing: experienced listing agents teamed up with brand new buyer's agents. Here are some rookie behaviors that make seasoned listing agents cringe
by Carl Medford Jun 29
Why people matter most: One real estate pro recounts his story
Opinion
My glass-half-full analysis of 2020 is that many real estate agents who might have been neglecting their sphere corrected that, reaching out to folks not just to try to earn a listing or commission, but to see how they were doing personally. Here's why that's important
by Bret Calltharp Mar 2
10 rookie mistakes you can't afford to make
Everyone makes the occasional mistake, but rookies often make more than their fair share. Here are the biggest errors to watch out for and avoid
by Carl Medford Dec 30
You’re driving me nuts! 6 client types agents should be ready for
Opinion
We come into contact with so many different personalities. Knowing how to effectively communicate with them is the first step in closing the deal
by John Giffen Nov 8
Are you a secret agent? Here's how to tell
As an agent, you might be making it difficult or inefficient for potential clients to find and reach out to you. Here's how to ensure people can find you online
by Jay Thompson Sep 16
Talkin' 'bout my generation: How to market to your client's stage in life
Everyone talks about marketing to millennials, but each generation has its own concerns. Find out what messaging works and how to make connections that each generation will respond to
by Christy Murdock Sep 20
How to become the go-to agent for big investors
These partners aren't like your other clients
by Jordan Wirsz Jul 20
Podcast: 4 reduction rules for when the price is wrong
Use these tactics before asking the sellers to change the price
by Tim & Julie Harris Jun 28
6 ways to motivate your stubborn clients to seal the deal
Wield your mad agent skills to get a signature on the dotted line
by Jackson Cooper Jun 6
The pros and cons of real estate investment partnerships
Open communication of expectations is paramount
by Chris Haddon Jun 1
4 tips for preserving company culture in times of rapid growth
Remember why you founded your business
by Jill Butler May 24
What brokerages can do to give more value to agents
Agents are the lifeblood of any real estate business
by Jordan Scheltgen Dec 2
5 things local Realtor associations can do to stay relevant
Benefiting the agent and broker has always been our guiding principle
by Ann Turner Oct 23
10 revolutionary life hacks for real estate agents
Reach new levels of efficiency with these apps and programs
by Corey Wright Aug 18