Nearly 60% of millennials said they felt homeownership is more important now than it was for their parents, according to the results of a new survey released earlier this week by Bank of America
Opinion
According to Keller Williams Head of Inclusion and Belonging Julia Lashay Israel, the Sitzer | Burnett commission case has broad implications for the accessibility of homeownership
Opinion
Having grown up in Texas, broker-owner Kelley Liu has seen first-hand how the Texas AAPI population has influenced the state and its markets, and vice-versa
Opinion
The massive price growth many of us have benefitted from in the past several years has put a 'starter home' out of reach for many Americans
Opinion
There's a widespread belief that Americans have all packed up and moved because of the pandemic. However, the data that's coming in so far tells a different story
What's critical to buyers and sellers now, and what's changed over the past year? If you're in the throes of strategizing for next year, here are a few key demographics, trends and takeaways — plucked from NAR's 2021 buyer and seller research — broken down for brokers, teams and agents
A lot of real estate professionals have heard of Google Analytics — but few really use this powerful tool to grow their audiences. Here are the top stats you need to focus on
Despite narratives about buyers flocking to Florida, data from Atlas Van Lines and Florida's 2020 Demographic Estimating Conference suggest the migration patterns are negligible
A demographics panel at NAR's Real Estate Forecast Summit talked about the declining share of first-time homebuyers, the 'baby bust,' and the rise in multigenerational living
Opinion
Volunteering helps to keep your perspective fresh by broadening your horizons
The global community of indie firms will have access to consumer segmentation research
As America ages, its homes must adapt -- but are they?
Is multigenerational living pushing the square-footage bounds of new single-family homes?
It's for photos, but the pros know it's all about specificity
The trick is in the follow-up