Facebook referral groups are a joke. Here's how to improve them
Opinion
Those beloved referral groups on Facebook may not be the answer to your professional prayers, writes Inman contributor Sue Benson. But fear not! There's a better way for agents to collaborate
by Sue Benson Aug 23
How to build a local Facebook group that actually generates leads
Developing highly successful and engaged Facebook groups takes time, commitment and a value-added perspective
by Stacey Soleil Nov 2
7 social media tips every agent should live by
The more value you add to people on social media, the more connections and influence you will develop
by Jimmy Burgess Oct 7
‘How do I talk my buyers into paying more?’ That's easy — don't!
Opinion
Here's why that’s a terrible question and agents need to stop asking for (and giving) advice on Facebook
by Jay Thompson Nov 2
How to crush it on Instagram and Facebook in 2022
Want to find out how to boost your presence on two of the most powerful social media platforms? Social media guru Katie Lance shares her top tools and tips for Facebook and Instagram
by Katie Lance Sep 4
7 tips for building a global business from your couch
You don't have to spend the year traipsing around the globe or networking in person to cultivate a robust database of luxury clients. Here are a few ways to create and grow your global business from the comfort of your home
by Tamara Bakir Feb 19
Top 9 social media trends to watch in 2021
Opinion
Squeeze the most out of your content, and maximize your social media presence with these tips
by Katie Lance Dec 20
5 ideas to tap into for more referrals
As an agent, being the top-of-mind choice is important to the growth of your business. So, if you're looking to generate more referral-based business, here are a few places to look
by Brandon Doyle Jul 13
12 action items for finishing the year strong post-lockdown
Although we're about to ease into a summer of uncertainty, agents still have an opportunity to take advantage of the months ahead and rev up their business — and they can start by tackling these 12 strategies
by Jeff Glover Jun 25
Can AgentPortal’s pro-agent, free model survive scale?
The altruistic and agent-minded networking site was designed to give agents a 'safe space' for industry collaboration, but that very effort could hamper adoption. It will offer a free CRM, websites, and digital business cards
by Craig C. Rowe Mar 6
Focus! Where agents should really be spending their time
Opinion
Rather than falling into the trap of getting stuck on unnecessary distractions, put your energy into these facets of your business instead
by Jeff Glover Sep 10
30+ free hacks for Instagram and Facebook
At the end of the day, people do business with people they know, like, trust and relate to
by Katie Lance Sep 3
How to achieve happiness in real estate
Opinion
Eliminating negativity, adjusting your attitude and mindset, and giving back with love all lend to one’s level of contentment with life
by Jay Thompson Aug 21
Marketing site builder Parkbench offers coaching, coupons and content
Company offers sales coaching behind service that builds localized websites for agents to win referrals from neighborhood business owners
by Craig C. Rowe May 2
Special report: the keys to a strong company culture
Creating an environment that promotes retention, productivity and happiness
by Gill South Jan 31