Forget fancy cameras, Drew Thompson writes. Real estate videos that sell are about connection. This AI stack turns photos, your voice into an emotional engine that makes buyers need the keys
Treat real estate agents right, broker-owner Michelle Valverde writes, and results will follow, including brokerage growth and resilience
Life can change in an instant. Rather than facing the future with regrets, Carl Medford writes, we can systematically alter our futures by making incremental changes that compound over time
Opinion
Many agents lack structure and support, branding expert Alyssa Stalker writes, but what they need is real business mentorship, repeatable systems, ongoing marketing education and more
What if the fastest way to break through your biggest blocks was asking AI to call you out? Real's Drew Thompson explains how
Broker Joseph Santini offers 10 truths about real estate that will put you on the right track and save you some time on your path to success
If you feel like your progress has stalled, Jimmy Burgess writes, implement these strategies and build the real estate business you've been dreaming of
Real's Drew Thompson offers tips that save you time and money when you put the power and potential of artificial intelligence to work for your listings
Coach Darryl Davis shares strategies for explaining the buyer agreement and getting it signed when you communicate the value you bring to the transaction
Coach Verl Workman writes that setting healthy boundaries, including saying 'no' when needed, provides a more balanced life and fulfilling career in real estate
Communication isn't just part of the job of a real estate professional; it is the job, coach Darryl Davis writes. Here's how to make sure you're ready for your toughest conversations
Stop thinking of yourself as 'just' a new real estate agent, coach Darryl Davis writes. What you don't yet know can offer a distinct advantage as you launch your career
Real estate doesn't lack lead gen options, Jimmy Burgess writes. It lacks execution. He provides a wealth of resources and the strategies you need to implement them
Adam Mosseri is sharing Instagram algorithm tips to help creators get more traction. Jimmy Burgess breaks down how to make these tips work for you in real estate
Today, March 28, is the final day to submit nominations in 6 categories for Inman's newest honors in recognition of breakout industry talent under the age of 40