A group of people looking at an article to symbolize how to stand out on social media as a real estate agent.
If your feed feels scattered and leaves clients guessing, you’re not posting with purpose. Alyssa Stalker shares how to build a clear content lane that creates trust and a path to work with you
by Alyssa Stalker Sep 9
Task Handwrytten's 185 robots with your direct mail: Tech Review
Handwrytten's fleet of robots hold ballpoint pens to craft and automate more than 15K pieces of mail daily
by Craig C. Rowe May 23
13 tasks real estate agents can delegate to technology (beyond AI)
From lead nurturing to mileage tracking, broker Holly Brink helps you lighten your admin load and reclaim your time by handing rote tasks off to tech
by Holly Brink May 14
The proptech startup media guide: Strategically leverage paid media
Marci James' Proptech Marketing Guide series concludes with strategies for building a more resilient marketing engine that can weather market fluctuations and competitive pressures
by Marci James Apr 4
25 unique ways to cut brokerage costs (without killing growth)
Every dollar you keep is a dollar you don’t have to chase in sales, Chris Pollinger writes. The best brokerages don’t just earn more — they keep more
by Chris Pollinger Mar 27
4 advanced marketing tactics for real estate teams that really work
According to luxury consultant Chris Pollinger, adaptation and evolution are key to creating marketing that works both now and for the long haul
by Chris Pollinger Mar 27
Rascoff-backed AI app out of beta with $6.7M seed round
The AI assistant integrates calendars and CRM data to create a hands-off, always-on support entity to ensure communications, deal points, critical business processes are always up to date
by Craig C. Rowe Feb 25
7 expense-cutting strategies for real estate teams in 2025
Cutting expenses in 2025 doesn’t mean sacrificing quality, Chris Pollinger writes. Maintain profitability and reinvest savings into the areas that truly drive growth
by Chris Pollinger Oct 28
Dominate documentation this summer with these 4 hot tips
Want to cover yiourself and your clients while preventing miscommunication? Careful organization and documentation, Rachael Hite writes, can save your summer
by Rachael Hite May 30
Fello 3.0 revives dormant CRMs: Tech Review Update
Opinion
With AI insights, a training academy, property intelligence and improved user experience, Fello continues to evolve
by Craig C. Rowe Feb 3
The Real Word's predictions for the 2023 market
Opinion
This week, Byron Lazine and Nicole White are talking about the end-of-year Case-Schiller update, the Twitter account real estate agents should be following, the marketing trends that won't make it into 2023 and the pitfalls of quiet quitting
by Byron Lazine Dec 30
For agents looking to leave Contactually, the best alternative CRM is ...
Opinion
A thread on Inman's Coast to Coast Facebook thread ignited volumes of debate about which CRM software is the best and what agents should do if they no longer want to work with Contactually
by Craig C. Rowe Apr 25
Curaytor nabs HubSpot designer for top job
Nate Lacy will join Curaytor on Jan. 7 and serve as the marketing company's director of product, design and services
by Jim Dalrymple II Jan 7
A man on his laptop and phone at the same time
Here's to your digital success next year
by Justin Kerby Dec 12
5 SEO tips for real estate agents
Skip the rest and start with these five tips
by Justin Kerby Oct 19