To team or not to team? 10 things you must know as you decide
Speaker and CEO of Spark Tank Media, Jeff Lobb, and trainer Bernice Ross walk through the requirements for starting a successful real estate team
by Bernice Ross May 2
A picture of someon googling something to show how to set up your Google Business Profile in real estate.
While you're optimizing your online presence, don't stop at social media. Jimmy Burgess and Julie Tomlinson help you start up (or rethink) your Google Business Profile
by Jimmy Burgess May 2
Ready to start a team? How to create a team launch timeline
Go from launchpad to leadership with this seamless strategy to start a winning team in 60 days or less, courtesy of coach Verl Workman
by Verl Workman May 1
Stop the spam: 5 recruiting tactics that need to end
Bad recruiting doesn’t just fail; it damages your reputation, your culture and your pipeline. Kevin Van Eck shares 5 tactics that are hurting your brand (and what to do instead)
by Kevin Van Eck Apr 29
Majority of agents field multiple recruitment calls every year: Poll
Nearly 85% of agents who responded to a recent Intel Index survey said they field multiple inquiries each year, with 16% of those saying the calls are coming as frequently as once a week
by Jim Dalrymple II Apr 28
How to leverage YouTube to go from contact to contract in 17 days
Jimmy Burgess outlines a content marketing plan that has helped agent Noah Escobar go from new lead to under contract in an average of 17 days
by Jimmy Burgess Apr 24
using chatgpt self coaching prompt as an ai meta coach
What if the fastest way to break through your biggest blocks was asking AI to call you out? Real's Drew Thompson explains how
by Drew Thompson Apr 23
Agents find waning value in the purchase of portal leads: Intel
Nearly 70% of agents who have purchased portal leads in the past say they no longer buy them, citing 'time and money' needed for maximum ROI, according to the latest Intel Index polling data
by Marian McPherson Apr 21
Lofty promises faster, smarter marketing with Bloom release
Marketing automation is becoming a common and powerful value contributor for agents and brokerages that want to shrink operations and create efficiencies with software
by Craig C. Rowe Apr 18
10 things your broker wishes real estate school taught you
Broker Joseph Santini offers 10 truths about real estate that will put you on the right track and save you some time on your path to success
by Joseph Santini Apr 18
How top teams and agents can create real estate clients for life
As portals bet on predictive AI, algorithms and massive ad spends to build customers for life, Bernice Ross writes, you can be there personally for the important milestones in your clients’ lives
by Bernice Ross Apr 17
Realoq deploys RE-Engage to reanimate dormant business
The AI-driven solution 'automates follow-up messaging, allowing real estate professionals to re-engage previously unresponsive prospects effectively'
by Craig C. Rowe Apr 16
How to use Instagram to generate more real estate leads in 2025
Improve your reach and land more leads with advice from Adam Morejon and Rick Guerrero on social media marketing that works
by Rick Guerrero Apr 16
10 spring real estate content ideas for instant engagement, lead gen
New Inman contributor and marketing strategist Alyssa Stalker offers great ideas for stepping up your spring content marketing and drawing in buyers and sellers
by Alyssa Stalker Apr 16
The AI shortcut: 9 ways ChatGPT can simplify your listing process
Real's Drew Thompson offers tips that save you time and money when you put the power and potential of artificial intelligence to work for your listings
by Drew Thompson Apr 12