Luxury Presence latest to unleash AI to automate lead capture
The tool capitalizes on a fast-moving trend in proptech — the automation of omni-channel prospect communication
by Craig C. Rowe Feb 20
RealScout and Cloze connect for highly anticipated integration
The 2 popular proptechs are known for assisting industry professionals with lead conversion and supporting long-term client interaction
by Craig C. Rowe Dec 5
Playing the long game with effective lead nurturing
Post-pandemic real estate isn’t easy, according to Florida team leader Marcus Larrea. Here’s how to make sure you’re capturing as much business as possible
by Marcus Larrea Nov 21
Reach out, take names: 13 tips for beefing up your client database
Opinion
Whether you're just getting started or have been at it for a while, you already know that finding potential clients is critical. Here are 13 tips to build and nurture your client base
by Luke Babich Nov 1
RealScout Pro+ is company's 'most significant update since launch'
The new release is highlighted by Auto Nurture, a functionality that will automate outreach efforts to new and previous CRM entries as the industry trudges through a multi-faceted slowdown
by Craig C. Rowe Oct 24
5 tips for nurturing hesitant buyers who can't quite commit
Today's market can present an intimidating challenge to hopeful buyers and sellers. Mauricio Umansky shares strategies to educate and reassure them so they can get their needs met
by Mauricio Umansky Oct 12
Lead gen is not enough. Here's how to nail down lead conversion
In the last of his 5-part series, broker Nick Schlekeway looks at lead conversion. What is it, and why do so few agents ever get good at it?
by Nick Schlekeway Sep 11
Lacking momentum? Here’s how to get your groove back
Creating and maintaining positive momentum is essential for your success. Here's how to get back on top in the face of challenges
by Jimmy Burgess Aug 23
Clients have commitment issues? 10 tips for overcoming them
Whether they're not quite ready to put in an offer or they get a case of cold feet, dealing with commitment issues from clients can leave you feeling frustrated
by Darryl Davis Jul 26
The numbers you need to nurture buyers and sellers through a shift
When your clients are seeing doom-and-gloom headlines, it's important to be able to crunch the numbers and give them the facts
by Nikki Beauchamp Jan 12
Lone Wolf launches Leads+, lands deal with The Keyes Company
The seller-centric addition to Lone Wolf's broad suite of business software intends to unearth and secure listing leads for its users, coming at a time when they need it most
by Craig C. Rowe Nov 11
Happier email is a cinch with Happy Grasshopper: Tech Review
Opinion
This is messaging software that goes beyond the fundamental metrics of open rates and click-throughs to determine what resonates with recipients and how that content leads to stronger relationships
by Craig C. Rowe Sep 30
7 client retention strategies that never go out of style
Opinion
To delight clients and keep them for life, it's vital to understand what they really need and want
by Bernice Ross Jul 19
Dippidi kicks off 2022 with new agent marketing services
Launched in 2019, Dippidi assists brokerages and agents in creating and running online advertising campaigns, namely on Facebook and Google's PPC platform
by Craig C. Rowe Jan 12
Engage more leads with top-of-funnel Aiva: Tech Review
Opinion
We all know way too much time is spent trying to qualify ghosts. Thankfully, that is why this category of software exists, and more agents should find a way to leverage technology to win online business
by Craig C. Rowe Dec 2