Why agents need to be more than salespeople with brand-new home purchases
Be the voice of reason throughout the process for your clients
by Jay O'Brien Oct 15
WikiRealty, an 'online town square,' features agents' local expertise
WikiRealty aims to help agents put their local knowledge on display
by Teke Wiggin Oct 13
How to win the war for your clients' attention
Don’t fight the SEO battle, shift your resources to better email
by Pierre Calzadilla Oct 12
4 tips for leveraging demand with open houses
Make open houses work for you
by Jay O'Brien Oct 9
4 ways you can nail due diligence before listing
These tips will help you prepare for problems that could arise
by Jay Luebke Oct 7
BuildZoom calls Zillow out for alleged data-quality issues
Company takes to its blog to tell the world ‘what Zillow doesn’t want you to know’ about its listings; Zillow issues second cease-and-desist order
by Amy Tankersley Oct 6
Why IDX is the future of mobile search
Opinion
Customers can get immediate results when searching for homes on their smartphones
by Randall Standard Oct 2
Realtor.com pilots agent profiles with MLS-sourced transaction data, ratings and reviews
Portal expects to roll out new profiles nationwide later this year
by Paul Hagey Sep 30
Use Facebook marketing to showcase new listings with Homesnap Pro
Agents can target their sphere of influence and nearby homeowners on Facebook
by Paul Hagey Sep 28
8 simple should-haves when choosing a real estate app developer
What you need to get the most out of your app
by Neha Kamran Sep 28
What's the one low-tech, high-ROI tool you need now?
Yard signs are the single-most effective marketing material for any agent
by Teresa Boardman Sep 24
Open houses: Seller pacifier or solid sales strategy?
Opinion
This tactic might be more useful to the agent than the seller
by Mike Minihan Sep 23
What's the most effective marketing strategy?
The engagement and reach associated with text messages are nearly impossible to compete with
by Randall Standard Sep 22
Realtyperson, heal thyself: Use your website like a buyer
Joseph Rand shares lessons he learned from the other side of the real estate business -- the client side
by Joseph Rand Sep 22
8 vital parts of a property listing website
The components that will help potential buyers navigate your site
by Gregory Kiep Sep 21