Opinion
If everyone in the market is an expert, how do you stand out in a crowd? The secret lies in building your public profile and going above and beyond for your community
Hyperlocal content is a great way to ramp up engagement and boost your digital marketing efforts
Become the unofficial mayor of your neighborhood and assert your market dominance with in-depth local knowledge and all-in commitment
Door-knocking can be an impactful and memorable approach to establishing your name in new areas. So, if you're trying to cultivate your newly minted brand, here are a few tips to help you drum up new business
By determining and dominating a geo-farm, agents can become the go-to resource in that area. Although, yes, it's a method that takes time and commitment, the long-lasting results are worth it. Here are a few factors to think about
Start small, look at the numbers, get to know people, and create a budget
Throughout your career, you’ll need to continue this network-building, back to basics, sphere of influence marketing
The community social network is launching Your Home, a new section that provides consumers with insights about their property and connections to local real estate agents
Making a house a home requires more than brick and mortar. Find out what buyers need, what they want and what's a good investment for their lifestyle
Make sure your potential buyers see the charm in the home and the neighborhood, and remove uncertainties
The critical aspects you use in your comparative market analysis will help your secure buyer clients today and well into the future
Opinion
Always have a plan B (and C and D), and you'll be covered
Share your neighborhood knowledge to make a lasting impression
Put clients’ needs first, and their happiness will be your reward
Get to know your neighborhoods -- and the types of houses you find in them -- inside and out