Opinion
Consumers have so much information at their fingertips these days that you need to prove your worth through intimate knowledge of specific markets, whether it's geographic or otherwise
by Anthony Hitt | Apr 30
What they are, why they matter, and how to find yours
by Erin Green | Apr 23
Focus your marketing on people you want to work with
by Kayla Matthews | Mar 22
How tapping into a client niche can lead to a powerful marketing strategy
by Patrick Kearns | Jan 25
Opinion
Stop being the everything-to-everyone agent, and start being a real estate professional
by Cheryl Spangler | Dec 5
Think about the most enjoyable aspects of what you do, and see where it leads you
by Maria Dampman | Sep 27
Don’t let FOMO take over and ruin your chances of crushing it in real estate
by Greg Lyles | Sep 14
Opinion
You need to be out there making a name for yourself -- not just showing people your name
by Luke Phares | Sep 1
If you focus on creating a more efficient solution, you add value, and people want to work with you
Stop trying to be the right agent for everyone, and focus on your specialty
by Cheryl Spangler | Feb 8
Figure out where you fit, and work it
by Cheryl Spangler | Nov 24
To truly add value to a transaction, give your clients what the portals can't
by Will Caldwell | Aug 5
Jackie Roth, top producer with Douglas Elliman, wants to help others who are hearing-impaired
by Paul Hagey | Jan 31
Understanding cultural expectations helps agents better market to buyers
by Bernice Ross | Dec 9