Transform your YouTube presence into a high-yield business asset by pivoting to search-based content and mastering 'TV-first' viewing habits, new Inman contributor Zac Kennedy writes
‘Others are all doing the same thing, so I’m doing something different,' said Babs De Lay, a top Utah broker who recently grew a large following on social media
While you're optimizing your online presence, don't stop at social media. Jimmy Burgess and Julie Tomlinson help you start up (or rethink) your Google Business Profile
Ready to get busy? Trainer and author Bernice Ross talks to Curaytor co-founder and CEO Jimmy Mackin about the marketing plays that are working right now
Marketing director Kate Hulbert shares this quick and simple update to make your social media and digital marketing more effective and targeted
A group of prominent real estate voices laid out several actionable steps for building through a slow market at Inman Connect
Nearly 25 years in, Las Vegas broker Alex Adabashi has seen the ups and downs of many markets. Learn the tried-and-true strategies he recommends to generate and convert more leads
Are some of the issues coming out in the bombshell trial making you uneasy about your digital footprint? Find out what to check and how to make sure that your online content is kept current
Artificial intelligence tools like ChatGPT provide unprecedented leverage when you know how to use them effectively. Jimmy Burgess and Andy Beal discuss how to use ChatGPT to the fullest
Those satisfied clients need love, too, so make sure you're responding to their positive reviews with sincere appreciation
Being an expert in your market takes worth, but it's worth it. Make 2023 your opportunity to grow your expertise and your business
Opinion
Remember that marketing is a long-game, and now's the time to focus heavily on brand and message consistency. This software can help you do that
Luxury Presence, a popular website development and technology company in the real estate industry, has launched a new service that publishes single-listing websites in moments
The tool leverages imagery captured by agents in its 3D Home app, which uses a 360-degree camera. The software predicts measurements, calculates square footage and generates a layout
Launched in 2019, Dippidi assists brokerages and agents in creating and running online advertising campaigns, namely on Facebook and Google's PPC platform