Survey finds floor time generates almost as many closed seller leads as websites
Use your smartphone or tablet to shoot and edit quality content
With only a split second to catch your customers' attention, marketing must be 'unconventional and provocative'
Opinion
Once you master the content side, you can uncover quality leads hiding in your database
An agent's top producer status and awards are just not that important
Opinion
Those who fear they have little or negative equity may be in a better position than they think
See what Property Boost, Nosy Neighbor, Listing Machine and Chatty Agent can do for you
Use a Web-based collaboration platform to keep track of projects, progress and deadlines
So why are only 5 percent of agents using this type of marketing?
This is not where you sell your services -- it's where you gain clients' trust and excite them about the homebuying process
Make rich pins and hashtags your friend
Client appreciation days, small gifts can strengthen current relationships and create new ones
While 'About Me' videos play a role, they are not a homebuyer's top priority
Produce parody videos, host classes with lawyers and banks
Referred Realty Group grows followers by raffling off 100 tacos to 1 fan