real estate reading list
The books we consume shape the businesses we build
by Jimmy Burgess May 31
5 years. $50M in sales. Here's the blueprint behind it all
This agent remade his business by leaning in to social media and new niches
by Jimmy Burgess Apr 5
build a personal brand
Demonstrate your expertise, be clear about who you want to work with, and be authentically yourself to create a lasting personal brand, Derek Carlson writes
by Derek Carlson Feb 28
commission breath
An agent's single-minded focus on commission only can bring chaos to a brokerage, managing broker Derek Carlson writes. Here's what to watch for when you're recruiting top talent
by Derek Carlson Feb 25
Compass founding broker on how 3-phase marketing works in NYC
On this episode, Scott Hustis, co-founder of Paradigm Advisory and one of the first agents at Compass, talks private listings, making it in NYC and what it really takes to win long-term in luxury
person who made a mistake
You may feel like closing a deal signals the end of the process, Kevelyn Guzman writes, but the post-closing relationship is where reputation, referrals and repeat business are born
by Kevelyn Guzman Nov 4
Broker Spotlight: Amy Stockberger
Find out how this broker and innovator helps agents build 'legacy businesses' through efficient scaling, increased profitability and resilient, service-centered practices
by Christy Murdock Apr 24
This is the moment you knew you 'made it' as an agent: Pulse
You shared with us the moment when you were no longer a newbie and had officially become a real estate agent
by Inman Feb 19
Here's what you're doing to lock down repeat and referral business
As marketing budgets shrink, we asked how you're maximizing the power of your past clients and sphere of influence
by Inman Mar 8
Don't take it personally: 15 reasons past clients switch agents
There are many reasons a past client or current friend may not reach out to you as their real estate agent. Don't take it personally
by Teresa Boardman Sep 13
Lesson Learned: Be ready to evolve
Whether it's a career or market shift, Raleigh North Carolina’s Shawn Britt has learned to roll with the changes
by Christy Murdock Dec 2