Searching for lead help? SEO Savvy Agent might be the result you need
Agents often resort to cheesy, online pitches by borderline charlatans and scammers to discover new ways to get leads, an especially risky gambit in a stagnant market
by Craig C. Rowe Jul 19
Agents, stop sitting on your assets!
Though most agents have the similar goal of generating more leads, some still don't have a complete and functional database to market to. Here's why you should be organizing your list — and the most cost-effective marketing method to use
by Larry Hales Aug 31
Stir up your lead game with matchmaker LemonBrew
A matchmaking lead service that does a good job at overlapping buyers and sellers with the best agent, but it doesn't come cheap
by Craig C. Rowe May 15
Zillow's competitive advantage? 'Sustained unprofitability'
Real estate analyst Mike DelPrete argued during an Inman Connect panel on Wednesday that 'red is the new black'
by Teke Wiggin Jul 24
Buyside uses buyer data to help agents win more listings
Brokerages in larger urban markets would benefit from home shopper interaction data and graphics
by Craig C. Rowe Nov 26
What's a great lead worth? Ideal Agent puts that question to the test
The company selects only a market's best performers to access its highly qualified seller leads, who will pay between 2% and 4.5% commission depending on the deal
by Craig C. Rowe Oct 31
Coldwell Banker's CBx Seller Leads are simple and streamlined: A look back
Franchise-developed lead software is free, and it provides brokers and their agents a perpetual stream of listing leads
by Craig C. Rowe Sep 6
How to stake your claim on more real estate listings
Love what you do, and people will want to be part of your success
by Holly Lovett Mar 14
5 overlooked sources for homeseller leads
Don't miss out these underutilized resources
by Pat Hiban Jan 31
3 essential real estate farming practices for generating seller leads
Multi-touch marketing will improve your chances of engaging prospects
by Pat Hiban Nov 16
Why Zillow 'Instant Offers' seller leads are yours to lose
Broker Veronica Figueroa sees opportunity in controversial new tech offering