Keller Williams Black Label sues SERHANT. over Philly expansion
Weeks after announcing a national expansion, Serhant and his partners are facing a $10M lawsuit and allegations of concocting a scheme to 'loot' a Pennsylvania brokerage in an effort to expand
by Lillian Dickerson Apr 21
One card isn't enough: Get more leads with this 'just sold' method
If you're implementing direct mail into your marketing, here's how to make sure it stands out after your next closing
by Janet Pozos Apr 21
Twitter's open source code is the final nail in the (marketing) coffin
Opinion
Is it still worth marketing your real estate business on Twitter? The algorithm's open-source code indicates that the platform may not be as useful as it once was
by Jessi Healey Apr 7
Mauricio Umansky's winding road from shaky childhood to luxe CEO
After navigating health scares as a child and struggling early in his career, The Agency CEO's wife, Kyle Richards, suggested he get a real estate license, which he says was the 'best decision ever'
Love-hate relationship with social media? Here's how I make it work
Although people have mixed feelings about social media, there's no denying that it's a valuable tool for marketing your business
by Nikki Beauchamp Mar 29
Which social media platform should you choose
A practical framework for agents navigating platform uncertainty
by Jessi Healey Mar 24
refresh social media
Enhance, optimize and fine-tune your online presence by using this social media refresh checklist for real estate from Inman's Christy Murdock
by Christy Murdock Mar 20
That's such a turnoff! 7 major marketing mistakes agents make
Your marketing should be strategic, purposeful and professional. Here are some major marketing turnoffs that you should avoid
by Laura Viñalet Mar 17
QUIZ: Test your real estate marketing IQ
Test your real estate marketing knowledge and see if you're an expert or still a newbie
by Jessi Healey Mar 17
Is it worth it? 10 common marketing metrics and how they measure up
These are the metrics you should watch and the ones you can forget
by Jessi Healey Mar 8
refresh bio and headshot
Now is the perfect opportunity to revamp your marketing and branding. Embrace this seven-day challenge to showcase your best self, starting with an enhanced bio
by Christy Murdock Mar 6
Keller Williams welcomes back another multimillion-dollar team
After a 9-month stint with Real, the Orlando-based Ken Pozek Group has returned to Keller Williams. The 21-agent team closed $322M in sales in 2021 and 2022
by Marian McPherson Mar 1
14 FREE tools to elevate your graphics game
Enhance your social media feeds without spending a dime. Check out these 14 free and user-friendly tools for designing stunning graphics
by Jessi Healey Mar 1
You plus ChatGPT: 3 ways to upgrade your Instagram content
Opinion
Trying to figure out how to use AI without creating generic-sounding content? Learn 3 ways that you can use ChatGPT for Instagram without automating yourself out of personal connections
'Charge the storm': What to watch at Keller Williams' big Family Reunion
Texas-based franchisor Keller Williams is hosting its annual Family Reunion conference in California Friday through Wednesday. Here are the sessions, speakers and events you can't miss
by Marian McPherson Feb 16