Retarget like a boss: How to boost your sales with advanced audience segmentation
Here’s a look at the latest trends in advanced audience segmentation and how to jumpstart your 2021 sales using Facebook Ads
by Victoria Kennedy Jan 19
7 strategies for generating better buyer leads for your listings
The more flexible and adaptable you are, the faster you’ll be able to determine the best formula for you
by Larry Alton Sep 5
Keeping It Real: Marketing tips that can future-proof your business
Opinion
This simple 5-step plan helps agents tap into their local sphere using unique content, data and social media
by Peter Lorimer Aug 1
Facing a buyer’s market? 5 pivots listing agents must make
Opinion
Agents need to focus on more precise pricing and marketing strategies as the tide turns
by Nicole Solari Jul 9
Why client-first is the only successful approach in real estate marketing
Opinion
Check your vanity at the door, agents: marketing is about them, not you
by Bill McIntosh May 3
snapchat
How data appending helps generate qualified real estate leads
Complete client contact and demographic information helps make target marketing campaigns more effective
by Abhishek Jain Jul 8
Rob Hahn: The path forward for the Realtor association
Meet your new marketing competition: Willie Neighson
His family hired him to sell the farm, and he's not horsing around with his marketing strategy
by Rachael Hite Jan 4
How to hit the results bulls-eye with targeted real estate marketing
Who am I? Identity crisis plagues real estate agents
Your broker's logo is not your brand
Free 'big data' resources help agents target new clients
While it may seem a bit invasive, the opportunities are priceless
Facebook Graph Search
Target your advertising based on relevancy and relationship rather than keywords
by Christina Ethridge Aug 12
Why 83 percent of real estate agents become irrelevant after handing over the keys
As technology improves, targeting and following up with clients is easier than ever
by Will Caldwell Aug 7