The Real Word: Should agents stop building their brands?
Opinion
This week, Byron Lazine and Nicole White discuss whether or not real estate agents should build their own brand, the 2021 market and the sale of Tommy Hilfiger’s Connecticut estate
by Byron Lazine Jan 29
The Real Word: What did the 2020 migration study reveal?
Opinion
This week, Byron Lazine and Nicole White discuss United Van Lines’ migration study, Greg Hague’s new venture and 2021’s real estate events
by Byron Lazine Jan 22
The Real Word: 5 more trends from the 2021 Swanepoel Trends Report
Opinion
This week, Byron Lazine and Nicole White discuss the remaining 5 trends from this year's edition of the Swanepoel Trends Report
by Byron Lazine Jan 15
The Real Word: 4 trends from the 2021 Swanepoel Trends Report
Opinion
This week, Byron Lazine and Nicole White discuss a handful of trends from this year's edition of the Swanepoel Trends Report, often described as one of the most comprehensive pieces of real estate literature to be published every year
by Byron Lazine Jan 8
The Real Word: What to expect in 2021
Opinion
This week, Byron Lazine and Nicole White discuss economists' 2021 predictions, the sale of Michael Jackson’s Neverland Ranch and the Swanepoel Trends Report
by Byron Lazine Dec 31
The Real Word: Did Brad Inman's 2020 predictions come true?
Opinion
This week, Byron Lazine and Nicole White discuss Brad Inman's predictions from last year, how home design could change and top social media trends for 2021
by Byron Lazine Dec 24
The Real Word: How to stretch your lead gen budget
Opinion
This week, Byron Lazine and Nicole White discuss lead generation budget, HousingWire’s media move and Netflix’s contribution to end systemic racism
by Byron Lazine Dec 18
The Real Word: Looking at one economist's 2021 forecast
Opinion
This week, Byron Lazine and Nicole White discuss the 2021 forecast from a chief economist, how to deal with overpriced listings and what to look for when outsourcing marketing
by Byron Lazine Dec 11
The Real Word: Did this listing video go too far?
Opinion
This week, Byron Lazine and Nicole White discuss the listing video that elicited shocked responses from viewers and agents, things the real estate industry should be grateful for and CoStar’s acquisition
by Byron Lazine Dec 4
The Real Word: Verify your sources always
Opinion
This week, Byron Lazine and Nicole White discuss why agents need to verify their sources, how to update a home and holiday emails
by Byron Lazine Nov 27
The Real Word: How will a vaccine affect the housing market?
Opinion
This week, Byron Lazine and Nicole White discuss how a vaccine might impact the housing market and NAR’s new ethics changes
by Byron Lazine Nov 20
The Real Word: Is this Zillow's biggest threat?
Opinion
This week, Byron Lazine and Nicole White discuss the company Zillow fears and why a viral video caused Corcoran to drop an agent
by Byron Lazine Nov 9
The Real Word: Did a chabot just replace an agent?
Opinion
This week, Byron Lazine and Nicole White discuss a buyer who purchased a home with a robot, odd seller contingencies, and a ski-in, ski-out VRBO cabin
by Byron Lazine Oct 30
The Real Word: Hidden seller costs every agent should disclose
Opinion
This week, Byron Lazine and Nicole White discuss why agents need to disclose all costs to sellers, how buyers are using Airbnb rentals and the best branded gifts
by Byron Lazine Oct 23
The Real Word: How efficient are agents?
Opinion
This week, Byron Lazine and Nicole White discuss why you shouldn’t ignore Zillow, how inbound moves have shifted and Ryan Serhant’s new brokerage
by Byron Lazine Oct 16
The Real Word: Zillow to hire agents — now what?
Opinion
This week, Byron Lazine and Nicole White discuss Zillow’s latest announcement, Netflix’s new social media docudrama and America’s largest artificial surf park
by Byron Lazine Oct 2
The Real Word: Should agents disclose referral fees?
Opinion
This week, Byron Lazine and Nicole White discuss the importance of disclosing referral fees, markets in trouble and ways to use TikTok for business
by Byron Lazine Sep 25
The Real Word: Do these buyer's agent behaviors need to stop?
Opinion
This week, Byron Lazine and Nicole White discuss buyer's agent behavior that needs to stop, the importance of high-speed internet and a new design trend that's popping up
by Byron Lazine Sep 18
The Real Word: How can agents win bidding wars?
Opinion
This week, Byron Lazine and Nicole White discuss strategies and tactics for winning bidding wars, which are currently on the rise, and words to avoid during negotiations
by Byron Lazine Sep 4
The Real Word: When should buyers walk away?
Opinion
This week, Byron Lazine and Nicole White discuss when buyers should walk away from a property, buyer beliefs and Jerry Seinfeld's thoughts on New York City
by Byron Lazine Aug 28
The Real Word: Will there be a rise in foreclosures?
Opinion
More this week: Byron and Nicole discuss mortgage delinquencies, outdated seller beliefs and Blockbuster’s themed Airbnb
by Byron Lazine Aug 21
The Real Word: Is 'was' a word of the past?
Opinion
More this week: Traits real estate agents should possess and how a virtual reality experience helped sell an $18M condo in record time
by Byron Lazine Aug 7
Fleeing New Yorkers are fueling markets in the Northeast
New York City buyers are buying based on the home and agnostic to location, looking as far south as Baltimore according to panelists at Inman Connect Now
by Patrick Kearns Aug 4
The Real Word: Homes are selling faster than ever
More this week: Tips for agents who hate sales and the newest hire for a Florida real estate firm
by Byron Lazine Jul 24
The Real Word: How useful are Zillow's agent profiles?
More this week: A possible increase in property taxes and how to avoid trouble on social media
by Byron Lazine Jul 17
The Real Word: HAR sets the record straight
Opinion
This week, Byron Lazine and Nicole White are joined by HAR's Matt Burrus, who clears up confusion on headline news about master bedroom terminology
by Byron Lazine Jul 10
The Real Word: Should we end open houses?
Opinion
More this week: A few ways agents can practice safety at open houses and the Houston Association of Realtors' decision to change the term 'master' bedroom
by Byron Lazine Jul 3
The Real Word: How divorced couples should approach finding an agent
More this week: a discussion on the pros and cons of using gamification to boost agents' productivity, and Real Trends, which adjusted its ranking system this year
by Byron Lazine Jun 26
The Real Word: How the iBuyer business model is evolving
More this week: changing markets around big cities and a gift card project that supports local business and the community
by Byron Lazine Jun 19
The Real Word: What changes can be implemented in the industry?
Opinion
More this week: a discussion on the future of office space and some insight into why your marketing should look different right now
by Byron Lazine Jun 12
The Real Word: Will virtual buying stick around post-lockdown?
Plus, the outdoor home features that capture homebuyers' attention and why they matter, now more than ever
by Byron Lazine May 29
The Real Word: Investing in real estate during a pandemic
Opinion
Also this week: SoftBank's record loss and a few basic ways to do listing videos right
by Byron Lazine May 22
The Real Word: Are agents losing out to banker greed?
More this week: Should Airbnb owners sell or wait for travel to pick back up?
by Byron Lazine May 15
What does the luxury home auction market look like now? Laura Brady weighs in
As the CEO of an international luxury real estate auction firm, Laura Brady has her finger on the pulse of the industry. In this podcast, she shares how the market is shifting and adjusting today — plus the ins and outs of the auction process
by Byron Lazine May 11
The Real Word: What agents should (and shouldn't) be doing right now
Plus, a discussion about Opendoor's return to contact-free selling and an MTV 'Cribs'-style listing video worth praising
by Byron Lazine May 7
The Real Word: The 10 cities best prepared for a downturn
Opinion
Plus, NAR provides telemedicine services for Realtors and the brokerage that's getting creative with virtual tour scavenger hunts
by Byron Lazine Apr 10
The Real Word: How agents should adapt as crisis mode kicks in
Opinion
As conditions shift for markets in varying degrees, here’s how agents should evolve their businesses
by Byron Lazine Mar 20