Consumers read 10 reviews first! What's your review strategy?
Consumers increasingly write, read and follow online web assessments. So, have you accepted reviews as a part of your communication with the market? Here are a few compelling reasons why you should
by Lisa Suazo Apr 7
Low inventory? 11 ways to generate more listings ASAP
Your ability to generate real estate listings will be key in 2021 being your best year in the business — take action now with one of these strategies
by Jimmy Burgess Mar 21
10 questions to answer before you build a team
Panelists at Inman Connect Now discuss how to tell if you're ready and how to make sure your team doesn't fail
by Andrea V. Brambila Mar 16
How to build a deeper referral base: Prioritize local, engaging content
MoveMeToTX Team Leader Katie Day shared with attendees at Connect Now strategies for engaging with past clients to keep referrals flowing
by Lillian Dickerson Mar 16
The Inman Handbook on Landing
Landing is upending the rental market with furnished, flexible leasing options for members in more than 80 markets around the country
by Craig C. Rowe Mar 15
10 ways to turn old leads into new business
Panelists at Inman Connect Now talk about creating 'wow moments' for clients, from sending warm fresh-baked cookies to doggie poop bags
by Andrea V. Brambila Feb 18
Inman Handbook on digital lead generation
Paid or organic? Email marketing or direct mail? The Inman Handbook on lead generation is here to help you understand the nuance in lead types, qualification and marketing tactics
by Craig C. Rowe Feb 8
Broker-built Stacks announces 2021 updates
Stacks app will go live with a number of new features and updates, including a significant price reduction and white labeling opportunities targeted at brokerages, teams, and coaching organizations
by Craig C. Rowe Dec 31
OJO Labs' referral network is now live nationwide
Chris Heller, the chief real estate officer at OJO Labs, believes the interest in the platform shows how the industry's feeling on referral networks has evolved
by Patrick Kearns Dec 14
7 prospecting lessons agents can learn from fishing
Opinion
In many ways, prospecting is a lot like fishing, and there's so much agents can glean from the sport. Here's a little insight into what it takes to catch fish — and clients
by Jay Thompson Dec 9
Perfect the handwritten note! 5 examples you’ll want to steal
Correspondence is an art, not a science, but these tips will help make your client thank-you notes (and videos) easier to create
There’s no 'I' in team — and that’s the problem! Here's a better way to get business
Opinion
Here's an alternative system for an individual real estate agent to practice multilevel partnering, a win-win for both agents
by Faisal Susiwala Nov 25
How to leverage partnerships for a better client experience
Opinion
Here are a few ways to make a significant impact on your client relationships
by Kendall E. Bonner Nov 24
How to get the most out of real estate referral programs now
As waves of Americans relocate, Kate Reisinger of Leading RE and Maggie Cross of Redfin told a Connect Now crowd there's no better time than now to dig into referral programs
by Marian McPherson Nov 12
Thinking of going indie? 9 critical points to consider
Opinion
Here's what you must consider to protect yourself, provide the highest possible level of client care and effectively compete with larger players
by Carl Medford Nov 2
ReferMe IQ uses old business to earn you new business
Opinion
Although developed for a range of service-based business, ReferMe IQ has a unique appeal to real estate — and comes ready to go with automated email campaigns
by Craig C. Rowe Oct 30
Thinking about retiring? 5 ways to leverage your license
Opinion
So many agents are ready to give it all up, not realizing just how much their expertise, brand and knowledge matter. Here's how to turn those things into a revenue stream after retirement
by Faisal Susiwala Oct 29
Why referrals should have a place in your sales strategy
Opinion
Both prospecting and marketing are important, but your sales strategy is not a two-legged stool. It is a three-legged stool, and the third leg should be your referral plan
by Inman Oct 9
OJO Labs launches exclusive referral network for 'top' agents
The company will pre-vet consumers and provide AI-fueled insight to real estate agents
by Patrick Kearns Sep 24
Should agents be forced to disclose referral fees to consumers?
A new analysis by the Consumer Federation of America determined that 51% of consumers believe referral fees are unfair if they aren't disclosed
by Patrick Kearns Sep 21
What real estate agents can learn from doctors
Opinion
Are you being treated like the professional you are? Here’s what medical professionals know that many real estate professionals do not
by Troy Palmquist Aug 27
Search With Style helps agents market architectural styles
Founded in part by agents at Compass Nook Real Estate Group and a proptech entrepreneur, the new portal lets buyers find specific architectural styles and agents offer sellers a new marketing resource
by Craig C. Rowe Jul 29
10 team leaders divulge their top profitability strategies
10 team leaders, 10 short videos, 10 strategies. Tune in to learn what's working for top teams
by Pat Hiban Jul 29
Want to boost repeat and referral business? Tap into the power of moments
Opinion
Incorporating a ‘power of moments’ plan is the solution to gaining repeat and referral business. When our team is asked to do something, we have several answers, and they all begin with the letter Y and end with the letter S
by Jeannette Spinelli Jul 18
5 ideas to tap into for more referrals
As an agent, being the top-of-mind choice is important to the growth of your business. So, if you're looking to generate more referral-based business, here are a few places to look
by Brandon Doyle Jul 13
Work your sphere! 3 ways to beef up your referral network
Here’s how to form an effective communication plan with your sphere of influence and consistently act on it
by Troy Palmquist Jul 2
5 steps for generating referrals without asking
Stacey Brown Randall’s unique no-ask approach to generating referrals helps agents more than triple their annual referrals
by Pat Hiban May 27
Stir up your lead game with matchmaker LemonBrew
A matchmaking lead service that does a good job at overlapping buyers and sellers with the best agent, but it doesn't come cheap
by Craig C. Rowe May 15