Recent Articles by Than Merrill

5 steps to creating better networking contacts

5 steps to creating better networking contacts

Networking has become the cornerstone of a great real estate agent, and for good reason. Nothing can increase business more exponentially than a proper networking strategy ......
By Than Merrill | Monday, November 7, 2016
A ma intercepting a football What qualities define today's best agents?

What qualities define today's best agents?

The perfect real estate agent, while often replicated, is never duplicated. If for nothing else, the attributes that make up today’s best agents are more subjective than anything else ......
By Than Merrill | Monday, October 31, 2016
How to make the best out of your worst offers

How to make the best out of your worst offers

It is important for agents to understand one thing: a lowball offer doesn’t eliminate a respective buyer. At the very least, real estate agents should view lowball offers as viable leads, given the degree of interest, it takes to submit an offer in...
By Than Merrill | Monday, October 24, 2016
What seller sentiment means for today’s agents

What seller sentiment means for today’s agents

Today’s housing market is brimming with potential, as evidenced by the glorious return of equity and consumer confidence. However, for real estate to truly cross the recovery threshold into what you might consider to be a period of sustained prospe...
By Than Merrill | Tuesday, October 18, 2016
3 home pricing strategies you can’t afford to ignore

3 home pricing strategies you can’t afford to ignore

Landing on the right price point, while simple in theory, is a complex endeavor. It is not enough to simply throw a number out there and hope buyers will like what they see. If for nothing else, neglecting your due diligence is a sure-fire way to hur...
By Than Merrill | Tuesday, October 11, 2016
2 curb appeal ideas that could save your next listing

2 curb appeal ideas that could save your next listing

Curb appeal is considered by many to be the best marketing tactic for selling a respective property, and for good reason. Nothing else, at least that I am aware of, has the potential to attract more prospective buyers than a good looking home. At the...
By Than Merrill | Tuesday, July 26, 2016
4 technologies changing real estate in 2016

4 technologies changing real estate in 2016

A simple audit of your average real estate business will most likely reveal a slew of antiquated technologies that are still in use. If for nothing else, real estate professionals are creatures of habit; they are content relying on dated systems that...
By Than Merrill | Friday, July 8, 2016
how to become a real estate agent 4 reasons agents will never find themselves out of a job

4 reasons agents will never find themselves out of a job

The advent of technology has called into question the need for real estate agents. Not unlike the once prominent travel agency, online portals are attempting to relegate real estate agents to a thing of the past. However, I am here to tell you that r...
By Than Merrill | Wednesday, July 6, 2016
How sellers can catch the first-time buyer wave this summer

How sellers can catch the first-time buyer wave this summer

The spring real estate market has been one of the busiest in nearly a decade, with homes moving the fastest since the start of the housing recovery, and asking prices reaching record highs. As the summer market heats up, first-time homebuyers are exp...
By Than Merrill | Tuesday, June 28, 2016
4 ways to let go of what doesn’t matter in real estate

4 ways to let go of what doesn’t matter in real estate

You have probably heard it before; time is money. Although relatively accurate, I prefer to think of time as everything. Nothing, for that matter, can reward diligent real estate agents more so than time itself. With time on your side, essentially an...
By Than Merrill | Friday, June 17, 2016
Integrating the 5 senses for a smashing open house

Integrating the 5 senses for a smashing open house

The concept of the open house is relatively simple, and one that I have become very familiar with over the course of my investing career. I have found open houses to be invaluable to my selling efforts. They are, without a doubt, one of the most effi...
By Than Merrill | Wednesday, April 20, 2016
5 home staging mistakes to avoid when selling your next place

5 home staging mistakes to avoid when selling your next place

You would be hard pressed to find anyone with more of an inclination toward home staging than me. In fact, I can think of no better way to present a property for sale. There is evidence to suggest that a properly staged home can sell for more money a...
By Than Merrill | Thursday, April 14, 2016
A woman presenting in front of a table full of people, informally 6 ways to become a more effective networker

6 ways to become a more effective networker

There is no way you haven't heard it before: Real estate is a people business. However, even though we've all been reminded countless times, there are those of you out there who are unaware of just how much weight this proclamation carries. Truth be ...
By Than Merrill | Tuesday, April 12, 2016
3 epic fails that sabotage home sales

3 epic fails that sabotage home sales

Selling a home is a process -- one that is contingent on several factors falling into place at the right time. There are a lot of moving parts to every transaction and perhaps even more ways for things to transpire. Fortunately, savvy sellers can sta...
By Than Merrill | Wednesday, April 6, 2016
3 everyday selling mistakes and how to avoid them

3 everyday selling mistakes and how to avoid them

It pains me to say, but there are too many sellers in the real estate industry who are prone to committing costly mistakes. The sad part, however, is that the majority of the selling mistakes made are entirely avoidable but nonetheless devastating. D...
By Than Merrill | Tuesday, April 5, 2016
How to scale your business like the pros

How to scale your business like the pros

It is imperative to recognize your capacity for growth and thus refrain from stretching yourself too thin. Although speed and efficiency are a critical component to any expansion strategy, grow your business at a pace that allows you to improve the s...
By Than Merrill | Monday, February 22, 2016
How much is your time worth?

How much is your time worth?

In part one of our series, I explained that working harder would not necessarily equate to a higher bottom line for your respective business. Although hard work and determination are certainly integral components to a successful career, we need to di...
By Than Merrill | Tuesday, February 16, 2016
time management Why hard work doesn’t equate to more cash

Why hard work doesn’t equate to more cash

Few are truly capable of understanding how valuable of an asset time is -- or can be. To be clear, there is nothing I consider to be more precious than time, and I hope you can say the same. ......
By Than Merrill | Monday, February 15, 2016