Most Innovative MLS or Real Estate Trade Association
Midwest Real Estate Data LLC Innovator Winner

Midwest Real Estate Data LLC

Lisle, Ill.-based Midwest Real Estate Data LLC (MRED) is known as an innovator far beyond the metro Chicago area, where it provides MLS services to 12 Realtor associations. CEO Russ Bergeron -- recognized as an "Inman Innovator" back in 1998, when he was running Southern California MLS -- is keeping the MLS on the forefront of change. Last fall, MRED began offering its nearly 40,000 members access to an application, MRED Social IDX, that allows consumers to search for homes on agent and broker Facebook pages. MRED not only provides listings to Trulia and other third-party listing portals, it's a partner in Trulia's "Shared Success Program," which provides guidance to agents on how to get the most out of Trulia’s local and mobile ads platforms. Last month MRED announced it would provide realtor.com operator Move Inc. with sold listings data in exchange for member access to Move's “Find” application, a “natural language” search tool that provides access to data aggregated by Move, including property records, neighborhood and school information, and local amenities.
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