Inman Rating

Enthusem wants to get agents excited about direct mail again

Company incorporates CRM integrations and hyper-personalization to liven up old school marketing
  • Software has been in other industries and has recently started focusing on real estate.
  • Hyper-personalized cards can include property pictures, social media profiles and pictures of recipients.
Learn more

Have suggestions for products that you'd like to see reviewed by our real estate technology expert? Email Craig Rowe. Enthusem is a direct mail marketing solution that includes hyper-personalized messaging and rapid turnaround. Platforms: Browser; iOS app Ideal for: All agents, teams and brokerages; brokers actively recruiting Top selling points Direct mail tied to online campaigns Omnichannel -- multiple platform integration Automated campaigns Easy tracking and reporting Top concerns Enthusem is most valuable when tied to online messaging and other business platforms, so agents should get their customer relationship management (CRM), email marketing, etc. buttoned up. What you should know Enthusem works in a multitude of industries and recently turned their sights on real estate, having attended their first Inman Connect in New York a couple weeks ago. Their product is well-suited for real estate agents as it combines proven direct mail practices with tech-...