If you don't offer click-to-call or a mobile app, you may be losing home shoppers to sites that do
Opinion
Those who fear they have little or negative equity may be in a better position than they think
See what Property Boost, Nosy Neighbor, Listing Machine and Chatty Agent can do for you
Calling yourself 'the local expert' is not the same as providing great customer service
Developing your geographic territory requires reaching out with the right type of prospecting letters
Lumentus will distribute filtered news feed over social media network
Use a Web-based collaboration platform to keep track of projects, progress and deadlines
Videos 'don't exist until the user clicks play'
Agents could benefit if campaign boosts traffic, site awareness
![What's a new client really worth? [webinar recording]](https://assets.inman.com/wp-content/uploads/2014/04/adwerx-450x197.jpg)
You might be surprised
So why are only 5 percent of agents using this type of marketing?
Franchisor continues 2014 multimedia ad blitz with tongue-in-cheek YouTube video
How to get updates from only those friends, clients and fan pages you actually want to pay attention to
Nearly 50 apps rated on criteria such as ease of use, availability across devices, value to your business
Studies show 79 percent of mobile users who find a site difficult to use will look for the information they need on another site and never return
This is not where you sell your services -- it's where you gain clients' trust and excite them about the homebuying process