A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
When you have a buyer-focused transaction management system, you don’t skip the steps that matter most, Cassie Walker Johnson writes as she wraps up her 8-step plan
Here's the essential reading on the Compass-Anywhere deal
Lock in with Inman’s ongoing coverage of the Compass-Anywhere merger — from deal details to what it means for the future of real estate. And be sure to check back often for updates
by Christy Murdock Sep 26
A picture of contributor Jimmy Burgess in front of a board of marketing to symbolize effective real estate marketing campaigns.
According to Jimmy Burgess, great marketing isn't about doing more. It's about doing the right things consistently and intentionally
by Jimmy Burgess Sep 26
A photo of Giorgio Armani among fashion models to represent brokerage leadership lessons from Giorgio Armani.
The designer showed us that greatness isn’t loud, rushed or accidental, Darryl Davis writes. It’s carefully crafted, relentlessly consistent and fueled by deep love of the work
by Darryl Davis Sep 25
In an uncertain market, Inman Connect New York offers solutions
Real estate is changing fast, and so must you. Inman Connect New York is where you turn uncertainty into strategy — with real talk, real tools, and the connections that matter
by Inman Sep 25
Images of Charlie Kirk memorials to symbolize how Charlie Kirk's assassination could impact the real estate market.
Opinion
Kirk’s assassination may reshape real estate sentiment and buyer behavior. Jeremy Brazoban explores 5 takeaways on how tragedy can ripple through housing markets and client psychology
by Jeremy Brazoban Sep 24
A picture of safety tape and a hard hat to show safety risks for real estate agents.
For real estate agents, it's essential to be prepared to protect and defend yourself and your client’s property and data, Erica Ramus writes
by Erica Ramus Sep 24
Person holding fist in air in triumph
During a time of significant disruption, new agents have continued to enter the industry with optimism. Turns out, many of them have good reason — they're crushing it
by Lillian Dickerson Sep 24
Summer Goralik in front of a techy background to signify what ChatGPT got wrong about real estate law.
Compliance expert Summer Goralik put AI to the test on California real estate law. Here’s what it got right, wrong and dangerously incomplete
by Summer Goralik Sep 23
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
In Part 5 of her 8-part series, Cassie Walker Johnson helps you help clients navigate the complexity and detail of the buyer offer
strong woman
The week on The Download: After years of frustration, homebuyers are finally back in the driver's seat in many markets
by Christy Murdock Sep 22
Fed chair confirmation
Improve your understanding of how broad economic factors impact the housing market
by Jonathan Pressman Sep 20
Robert Reffkin, mortgage moves, Serhant family: Inman’s Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Sep 19
Take the Inman Intel Index survey for September 2025
Opinion
Each month, hundreds of real estate agents, brokers, executives and investors contribute to one of real estate's most ambitious monthly efforts to document changes to the industry. Add your insights. Take the survey
by Daniel Houston Sep 18
9 real estate lead-gen mistakes that are killing your ROI
Profitable lead generation for real estate agents is about understanding timelines, systems, communication and conversion, Josh Ries writes
by Josh Ries Sep 17
A business woman standing next to a high-tech outline of a face to symbolizing the beginner’s guide to AI for real estate agents.
Stop treating ChatGPT like an virtual assistant, Real's Drew Thompson writes. New capabilities make it your personal genius, allowing you to collaborate on strategy
by Drew Thompson Sep 17