What are the biggest threats to indies in 2022? That's what we asked our readers last week, and here's what they had to say
Opinion
Here's why that’s a terrible question and agents need to stop asking for (and giving) advice on Facebook
If you want to develop a strategic (and effective) marketing budget for 2022, there are several important factors you need to consider. From creating markers for measurement to starting your planning early, here are a few tips that'll come in handy
All this November at Inman, we’ll explore what indies are doing to meet the moment as the market shifts
Nobody likes unwanted, distracting noise. Every property can benefit from soundproofing to some degree, particularly in multifamily dwellings. Here's what you need to know about soundproofing options so you can better serve your clients
New agents often find success from the get-go when they approach every aspect of the job with confidence. As a leader, you can help rookies find their feet and grow that confidence by providing valuable advice, encouragement and motivation
Persuasion is a tool of the trade for real estate agents. Yet when it comes to the commission conversation, many agents seem to struggle to demonstrate their value
Catch up quickly on the most significant stories of the week, as determined by Inman readers. Here's this week's Inman Top 5
Even in horror movies, it's all about location. Here are six classic scary movies centered on houses you'd never want your buyer to send you from Zillow
Opinion
'Dear Zillow, it’s not me, it’s you,' writes agent Meg Jones Mullin. Here’s why she cut back 80 percent of her $5,000-a-month Zillow lead spend
If you’re looking to scale your business without sacrificing your communication with clients, start shooting videos that explain the next steps in their process. Not only will these videos help you as an agent, your clients will be better served as well
Brad Dahler of Berkshire Hathaway HomeServices Beach Properties of Florida has more than $100 million in closed sales and pending contracts generated for 2021 — and he did it all in just two years. Here's his plan of action
In luxury real estate, staying ahead of competition calls for detailed market knowledge. You need to have a good grasp on everything that's going on, including what buyers are searching for and what trends are cropping up on the horizon. Here are a few to know
Last week, we asked: 'A small indie brokerage or a large national player? Which is best for real estate agents in this market?' After sifting through the many responses, here are some of the best ones from readers
Luxury Connect panelists say brand the house, get creative and have fun, and tease out your coming soons on Instagram
Whether you’re a seasoned agent or just starting out in this industry, your ability to consistently generate leads will determine your future growth. Referral-based lead generation companies offer a great alternative that might be a perfect fit for your business. Here are a few to consider