Cost of marketing on Facebook, Instagram falls during pandemic
Homesnap has found that with more people online, the cost of clicks and impressions on certain platforms is going down during the crisis
by Jim Dalrymple II Apr 2
woman looking through binoculars
Reach your target audience when you tap into their emotional state
by Lauren Walker Mar 2
I know who we R. Does the National Association of Realtors?
Opinion
The National Association of Realtors' latest ad campaign for Realtors misses the mark
by Teresa Boardman Feb 13
What do you think of NAR's latest ad campaign?
The National Association of Realtors on Monday released its 'Look for the R' campaign
by Patrick Kearns Feb 3
4 agent must-haves to win luxury listings
Listen and learn how to position your business as a leader in luxury listings and for ways to market yourself as an expert on high-dollar homes
by Pat Hiban Jan 28
New RE/MAX campaign aims to highlight 'experience and expertise'
The company's 2020 marketing blitz launched Monday in collaboration with Camp + King
by Patrick Kearns Jan 13
Digital advertiser Audience Town gets powered by seed money, new staff
The company's programmatic advertising services receive boost from MathCapital and two new executives for development of user-interfaces and APIs
by Craig C. Rowe Dec 3
6 ways to show your clients you care this holiday season
There are multiple ways both big and small you can show your clients appreciation. Here are six quick ideas
by Missy Yost Dec 2
Agent/broker perspective: Complying with new branding and marketing regulations
Opinion
Florida real estate agents need look no further than their colleagues in the legal profession for inspiration in effective marketing despite severe restrictions
by Anthony Askowitz Nov 19