Audience Town believes it can end 'pay and spray' advertising
Company CEO calls Zillow 'monopolistic' and Google 'diabolical' in their approaches to controlling data and competing against their own customers. His company helps agents make smarter investments in online advertising
by Craig C. Rowe Jul 19
mlslistings
As law firms target real estate agents with Facebook ads inviting them to join class-action lawsuits against brokerages, California Association of Realtors (CAR) is telling agents not to join
by Patrick Kearns Jun 7
10 proven ways to boost your real estate business' profitability
These real estate pros have their minds on their money and their money on their minds
by Pat Hiban Apr 25
Social media icons
Warburg Realty is teaming up with Adfenix to execute social media marketing for all of the brokerage's listings
by Jim Dalrymple II Mar 29
HUD charges Facebook with housing discrimination
The charges state Facebook's advertising platform 'unlawfully discriminates based on race, color, national origin, religion, familial status, sex, and disability'
by Patrick Kearns Mar 28
How Curaytor is solving the Instagram marketing puzzle
The sales and marketing platform announces it will only communicate on Instagram for the rest of March as it unveils new services for The Gram
by Craig C. Rowe Mar 20
Luxury apartment lobby
Luxury Portfolio International has teamed up with Adwerx to create sticky online ads for high-end listings
by Jim Dalrymple II Mar 11
Homesnap has created the Instagram Stories of real estate
The search platform now lets agents shoot and edit videos, which can then be pushed to different social networks
by Jim Dalrymple II Mar 11
REMAX balloon flying high
Agents can create customizable videos in just 4 steps with a new platform from the real estate franchisor
by Patrick Kearns Jan 14
Facebook slashes 5,000 targeted ad options after HUD complaint
Online advertisers will no longer be allowed to exclude audiences based on ethnicity, race, religion or ZIP code
by Patrick Kearns Aug 23
‘Skip all the stress and uncertainty’: Check out Opendoor’s new video ads
The pain-point-focused video ads can be seen in Opendoor’s 10 markets online as well as on TV in Raleigh
by Emma Hinchliffe Jun 12
Purplebricks fined nearly $16,000 in Australia over misleading marketing
The U.S. division of the much-hyped company, which promises "low, fixed fees" for clients, says its marketing strategy is different stateside.
by Emma Hinchliffe Mar 9
5 common Google AdWords mistakes that are costing you business
Make the most of your hard-earned ad dollars
by Brandon Jones Feb 8