The program will provide members with a range of services, starting with Lion & Orb’s existing technology-backed tools designed to maximize public exposure and messaging
Minnesota broker Kris Lindahl has filed suit against Canada-based RE/MAX broker Rob Golfi for using his signature 'open arms' pose, seeking undisclosed damages for trademark infringement
The real estate agent and content creator with The Agency talks about building your brand with original content. Humor is going to be at the heart of how people talk about him, he said
Sponsored Content
Stand out in a busy market and stand up for the clients you serve with these three tactics
'Until now, this type of display advertising was not available in the real estate industry,' Carlson said
Opinion
You don’t need to build your own real estate brand to be successful. One team leader outlines why conventional wisdom about brand-building is dead wrong and what agents should do instead
Sponsored Content
See how the StorySelling approach transforms how you work your sphere and win new business
BrandFace leaders Michael Carr and Tonya Eberhart share the steps to creating a brand that engages consumers, sparks growth and crushes the competition
Opinion
Take the journey with this team leader and learn how he went from single agent to leading a team to breaking off into his own brokerage
On the ICNY 2020 stage, Coldwell Banker CMO David Marine shared the process behind the company’s first rebrand in 40 years
Gary Vaynerchuk encourages people to be transparent and to tell stories — but he also says that to break through the noise, you need to “think like a media company.” This works for some agents, but others can benefit more from creating memorable experiences that deepen their professional relationships and create an emotional attachment to their personal brand. Here’s how to do just that.
Opinion
The agent brand is the most important aspect of creating longevity in this business
Using video to increase your reach as a real estate agent
Two diverging schools of thought can produce equally successful results -- expert panelists at Global Connect weigh in
Company responded to criticism that it focuses on function above form