Jigglar wants to make creative marketing easy for real estate

Jigglar wants to make creative marketing easy for real estate

Jigglar is a marketing collateral and creative content creator for real estate agents....
By Craig C. Rowe | Thursday, February 8, 2018
Politically active and proud of it, Boston agent rises to the top

Politically active and proud of it, Boston agent rises to the top

If House Hunters made a pit stop at one of Anne Mahon's open houses, the buyers might be in for a bit of a shock. They wouldn't be left alone to look around the house and complain, that's for sure. Instead they may find themselves facing some tough q...
By Gill South | Monday, September 19, 2016
Are you an individual agent or just a team in disguise?

Are you an individual agent or just a team in disguise?

Starting a team seems to be one of the hottest trends in real estate right now. Younger, hungrier agents are determined to one day have multiple assistants, several buyer agents and a moving truck with their smiling picture on the side....
By Brett Keppler | Tuesday, April 19, 2016
What’s coming down the pike at realtor.com

What’s coming down the pike at realtor.com

Inman interviewed Tapan Bhat, Move Inc.'s chief product officer, at Inman headquarters to get his take on realtor.com's development strategy, who realtor.com serves, and why he has no interest in catching up to Zillow....
By Andrea V. Brambila | Monday, March 21, 2016
A fish chasing a lure How realtor.com plans to lure homesellers

How realtor.com plans to lure homesellers

Realtor.com is venturing into what some industry commentators say is a space ripe for innovation: seller lead generation. Realtor.com operator Move Inc. will launch a "Connections for Sellers" ad product this month in a subset of small test markets n...
By Andrea V. Brambila | Monday, March 21, 2016
Agents grieve loss of many Trulia reviews in Zillow profile consolidation

Agents grieve loss of many Trulia reviews in Zillow profile consolidation

Carl Medford, a San Francisco Bay Area real estate agent, spent considerable time and effort over the years successfully nudging past clients to post reviews on his Trulia profile. That's why his blood is boiling. Sixty-eight of the 92 reviews his ag...
By Teke Wiggin | Wednesday, August 26, 2015
Zillow and Trulia reportedly integrating real estate agent profiles

Zillow and Trulia reportedly integrating real estate agent profiles

Zillow Group is planning to integrate Zillow and Trulia real estate agent profiles, potentially halving the time and energy required to cultivate a positive image across the two listing portals, a Facebook thread suggests....
By Teke Wiggin | Monday, July 27, 2015
Move asks MLSs for sold data to boost realtor.com agent search

Move asks MLSs for sold data to boost realtor.com agent search

WASHINGTON -- Realtor.com has plans to allow consumers to search for agents based on their transaction history, and it needs multiple listing services' sold data to do it. That's a message Russ Cofano, senior vice president of industry relations for ...
By Andrea V. Brambila | Wednesday, May 13, 2015
Real estate agent reviews catching fire on Zillow

Real estate agent reviews catching fire on Zillow

Consumers have posted more than 1 million reviews of real estate professionals on Zillow.com in the last four years — nearly half of those in the last year alone, an acceleration in growth that points to the growing importance of agents’ ...
By Paul Hagey | Tuesday, February 10, 2015
Tell prospects your story on a mobile-optimized, single-page website

Tell prospects your story on a mobile-optimized, single-page website

There’s got to be a better way to connect with others in the digital age than business cards. That was the idea behind StoryApp, a new Web-based digital profile platform developed by Jeff Lobb, a real estate speaker and Exit Realty Corp. Int...
By Paul Hagey | Thursday, December 4, 2014
NAR’s got plenty of free ‘.realtor’ domains left to give away

NAR’s got plenty of free ‘.realtor’ domains left to give away

The National Association of Realtors is ready to give away 500,000 free “.realtor” domains to members, and realtor.com will host agents’ profile pages for them at no charge. But nearly a month after NAR opened up the .realtor domain...
By Paul Hagey | Thursday, November 20, 2014
Look for Zillow agent reviews and ratings to start showing up all over the Internet

Look for Zillow agent reviews and ratings to start showing up all over the Internet

Brokerages, multiple listing services and agents will soon be able to showcase agent reviews and ratings generated by Zillow on their own websites at no charge by pulling the data through an application programming interface (API) that should be read...
By Paul Hagey | Tuesday, November 4, 2014
Agent reviews helping Zillow become Google for real estate

Agent reviews helping Zillow become Google for real estate

When top-producing real estate agent T.C. Hyatt gets a lead from Zillow, he’s not sure if it’s because he’s an advertiser with the portal or because consumers are using the platform as their default search site for all things real ...
By Paul Hagey | Wednesday, October 15, 2014
Texas Realtors won’t provide member info to competing statewide Realtor site, HAR.com

Texas Realtors won’t provide member info to competing statewide Realtor site, HAR.com

The executive board of the Texas Association of Realtors has turned down a request from the Houston Association of Realtors for membership data that would have been displayed on the Houston association’s consumer-facing website, HAR.com. The mo...
By Andrea V. Brambila | Monday, August 11, 2014
Trulia, Re/Max sign marketing agreement

Trulia, Re/Max sign marketing agreement

Global real estate franchisor Re/Max LLC has signed a marketing agreement with Trulia that will give its 90,000 agents branded profiles on the real estate search portal, a first for the site. Profiles of Re/Max agents on Trulia will include some info...
By Paul Hagey | Tuesday, June 4, 2013
Thumbnail Trulia agent profiles spotlight past deals

Trulia agent profiles spotlight past deals

There's more to agents than listings, photos, phone numbers and email addresses. There's also completed deals.A new feature on Trulia ties registered agents to the homes they've helped consumers buy or sell. Consumers can scroll through an agent'...
By Paul Hagey | Thursday, March 28, 2013
Re/Max CEO: Change with the real estate market

Re/Max CEO: Change with the real estate market

LAS VEGAS -- Re/Max founder and Chairman Dave Liniger first got his real estate license back in 1968 because he wanted to save on commissions. He'd been buying and selling fixer-uppers for two years as a supplement to his income from the U.S. A...
By Andrea V. Brambila | Thursday, March 17, 2011
Thumbnail Tips to better merchandise your real estate listings

Tips to better merchandise your real estate listings

Good photography is still one of the most important factors when promoting a listing, according to panelists at Real Estate Connect Thursday. "Photography is the most important thing you can do online. Don...
By Andrea V. Brambila | Wednesday, January 19, 2011