top of mind marketing
The old playbook of 'just stay remembered' doesn’t work in the digital age, Josh Ries writes. Clients are bombarded with information, so you must provide consistent value
by Josh Ries Oct 17
How to stop second-guessing yourself and make solid decisions
As the seasons change, you may be doubting your prior planning, coach Darryl Davis writes, but real estate success comes from making a commitment and sticking to it
by Darryl Davis Sep 4
7 ways to know your business is thriving (even if the market isn’t)
The market doesn’t have to determine the trajectory of your real estate business
by Jimmy Burgess Aug 10
9 ways to show clients you appreciate them this summer
Don't go silent this summer. Reach out to past clients, and show them you care with these strategies from coach Darryl Davis
by Darryl Davis Jun 7
A neighborhood with sparkles in the background to signify a hot market or a smart marketing strategy.
In slower markets, agents who are strategic, creative and proactive rise to the top, Coldwell Banker Warburg's Kevelyn Guzman writes. Those who wait for conditions to change get left behind
by Kevelyn Guzman May 21
5 ways to gather client feedback to drive improvement and innovation
We all want to grow and improve our services, The Agency's Rainy Hake Austin writes, and getting feedback is the first step in doing that
by Rainy Hake Austin Aug 20
video, neighborhood video, shooting video
Video is the best way to build a brand, connect with your ideal clients and generate quality leads, writes Jimmy Burgess. Get inspired by these proven, real-life examples from agents in the field
by Jimmy Burgess Jun 21
Find your space and plant a flag in the market you serve
Why make your brokerage decision based on their office location? Create your own office and establish yourself as a mainstay of the community
by Troy Palmquist Jun 14
How to host feel-good client events that fit every budget
The beauty of events is that your options are endless for creating an inspiring, authentic and meaningful way to connect, broker Pam Blair writes
by Pam Blair Feb 24
How I would invest $2,500 in my real estate business in 2024
What we invest in, we can expect to grow. That’s why Jimmy Burgess recommends choosing one of these areas to invest in if you want big returns this year
by Jimmy Burgess Jan 21
'A great career, not a great year': 3 brokerage leaders play long game
In their session at Inman Connect virtual, these 3 brokerage leaders discussed how they've worked to carve out a central place in the communities they serve
by Daniel Houston Nov 1
8 client appreciation event expenses that are totally worth it
Opinion
In today’s economy, every dime matters. Here are a few budget-friendly expenditures that author and coach Darryl Davis recommends for your next client appreciation event
by Darryl Davis Sep 21
How to next-level your community service
In part two of this two-part series, Bernice Ross interviews mega-producers who focus on, and find success from, giving back to their communities in a big way
by Bernice Ross Jan 5
real estate agent hosting fall community event with pumpkins
With a little creative planning, you can throw a fall client event that’ll rival your competition without breaking the bank, writes coach Darryl Davis
by Darryl Davis Nov 1
7 ways to wow past clients and build lifelong relationships
If you go deeper in your past client relationships, they will take your business wider
by Jimmy Burgess Oct 8