MoxiWorks just reminded us why platform loyalty can pay off
New leadership. New vision. Here’s why MoxiWorks' latest move should matter to every brokerage
by Troy Palmquist May 28
In an instant, Instagram exposed how much users want control
Years of curated posting have fundamentally changed what users expect from social platforms
by Jessi Healey May 18
Brokerage storefronts become ad networks amid Smartify expansion
A new brokerage revenue stream: monetize the storefront
by Nick Pipitone Apr 21
In latest industry hook-up, Follow Up Boss and Rechat target industry power users
The companies' 2-way integration means data acted upon in one will be updated in the other. Users can also use Rechat’s tools to identify and contact existing FUB lists and leads
by Craig C. Rowe Dec 2
Listing leverage: How to win the game of securing sellers
Agents who wait for listings to fall in their lap are going to starve, Verl Workman writes. Agents who execute? They’ll own their markets
by Verl Workman Dec 2
AI fakes could erode trust
From fabricated photos to fake engagement, artificial intelligence is distorting what buyers and sellers see online — and putting authenticity at a premium
by Jessi Healey Nov 3
Here are your best tighten-your-belt tips for agents in 2025: Pulse
These are the costs that can be cut to get on a firmer fiscal footing so that you can feel better no matter which way the economic pendulum swings
by Inman Apr 9
RE/MAX announces ‘digital-first’ RE/BRAND of iconic logo
Company drops name from its iconic balloon logo, streamlines RE/MAX wordmark to give agents more flexibility with focus on modernizing the brand
by Taylor Anderson Feb 26
Avoid these 5 cringey real estate social media turnoffs
Want to add value and connect with potential clients through your social media platforms? Rachael Hite offers must-dos and never-dos to help you build know, like and trust authority
by Rachael Hite Jan 16
Keller Williams launches AI-powered assistant, KWIQ
The interactive chatbot draws on Keller Williams' proprietary models, systems, books and training resources to answer agents' questions and assist with content creation
Be everywhere with Adwerx's latest digital advertising solution
Adwerx's new product give customers the ability to showcase their brands on alternative public digital displays such as retail map kiosks, bus stop screens and digital billboards
by Craig C. Rowe Apr 23
Video automation suite Roomvu lands at LeadingRE, Realty ONE
Roomvu provides ready-made topical content themes and short-form messaging tactics to help users integrate digestible, shareable video into more expansive marketing plans
by Craig C. Rowe Mar 18
NYC real estate news site Brick Underground to close unless sold
The site started as an objective resource for renters and buyers moving to or living in New York City. Staff holds out hope for a sale this month
by Taylor Anderson Feb 8
Top producers benefit with new Adwerx Top Performer Package
The Durham, North Carolina-company is leveraging 10 years of data collected from customers considered top-of-market producers in both home sales and mortgage origination
by Craig C. Rowe Jul 25