Developing highly successful and engaged Facebook groups takes time, commitment and a value-added perspective
Opinion
Remember that marketing is a long-game, and now's the time to focus heavily on brand and message consistency. This software can help you do that
Opinion
Despite a bland user interface, the star of +AdStudio plus is PressLeads, a feature that builds ad campaigns around organic press mentions and feature stories. This is a natural overlap for Lion & Orb, given its core competency
The new browser-based software offers access to a compendium of tools that enable agents, teams and brokerages to devise, execute and measure digital outreach tactics
At Inman Connect Las Vegas, Facebook's community manager Kara Cronin shared how to invest in authentic relationships and market yourself to a community
There's definitely value in outsourcing your advertising creative, budget and traffic, but make sure the result aligns with everything else you're doing to find new business
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Invest sweat equity, not dollars, to use these channels to drive your real estate business
Market Leader focuses on lead conversion and nurture instead of generation, offering integrations with a deep library of industry lead providers
Opinion
Consistency in social media marketing is a big challenge for busy agents. Zentap can help those who aren't good at it look like they are
Is 2021 the year you make digital advertising a part of your success? Here's everything and more you need to know about Adwerx, one of the industry's longest-standing platforms for web and streaming media display advertising
Opinion
Multifaceted technology service helps agents market and manage their digital footprint with tools for social media, contact sharing and profile monitoring
Opinion
Want to create more buzz in your neighborhood or geographic farm? Check out these tips from Inman Connect Now's session with David Collins and Alvin Newton of REAL Marketing
The Seattle-based, family-owned company helps agents market listings to other agents, and it is now producing animated social media posts for multiple networks
The social media giant first introduced the feature to Instagram, now it's testing on Facebook
In an interview with Inman, eXp Realty agent Sean Cochran said he didn’t expect much from the video in which he croons 'My inspector goes to low places, where the radon glows and the mold chases most agents away'