PostcardMania sent 14M mailers in 2021. Here's what agents can take away from direct mail campaigns
The targeted marketing company's largest real estate campaign was just over 53,000 pieces, but it found 3 out of 4 mailings were 500 or fewer pieces, with 70% stamping campaigns below 750
by Craig C. Rowe Oct 25
Should homeowners sell a storm-damaged home?
In the aftermath of a natural disaster, it can be difficult to know what to do to recover. Should you or your client sell a storm-damaged home?
by Sue Benson Oct 20
Forget McMansions — these wealthy homeowners dig McBasements
When city or county restrictions are cramping their styles above ground, luxury homeowners are taking matters into their own hands and building out the basements of their wildest dreams
by Lillian Dickerson Oct 14
Veronica Figueroa's eXp team to use Place technology
The move highlights the independent and expansionist proclivities of today's top-performing real estate teams
by Jim Dalrymple II Oct 11
Coming soon to a Walmart near you: Mortgages, FHA loans and more
Lenders One Cooperative opens the alliance's first mortgage branch in a New Jersey Walmart, with more openings slated for Florida, California, Ohio, South Carolina and Texas
by Matt Carter Oct 11
Mortgage applications hit 25-year low as rates, hurricane kill demand
After hitting 2022 highs last week, a weak hiring report released Tuesday by the Bureau of Labor Statistics has been helping to bring mortgage rates back down
by Matt Carter Oct 5
United Real Estate expands reach with new Jacksonville acquisition
The deal brings 400 new agents into the network and will see the Jacksonville, Florida, brokerage operate under the new name United Real Estate Gallery and retain all current leadership
by Ben Verde Oct 4
Find out how to help Realtors and others impacted by Hurricane Ian
Looking for ways to contribute? Check out these resources to help Realtors and other victims of the storm's deadly havoc
by Sue Benson Oct 3
Amid Hurricane Ian disaster, real estate pros begin picking up pieces
The storm slammed into southwestern Florida with winds as high as 150 miles per hour. President Biden said it may prove to be the deadliest hurricane in the state's history
by Jim Dalrymple II Sep 29
RE/MAX's Motto Mortgage named a top 'recession-proof' opportunity
As lenders pivot to serve homebuyers, RE/MAX franchisor's 'mortgage brokerage-in-a-box' also makes separate list of top franchise opportunities for Black entrepreneurs
by Matt Carter Sep 29
Homebuyers/sellers wanting to live in legal abortion states spikes to 19%
As states' laws on subjects like abortion rights and gender-affirming care for children have changed in the last year, consumers take a harder stance this year on where they consider living
by Lillian Dickerson Sep 27
Real acquires lending arm of LemonBrew Technologies
Agents working under the banner of Real can now extend mortgage services to their clients as a result of the company's acquisition of LemonBrew Lending
by Craig C. Rowe Sep 26
Homebuyers in these US cities are backing out of deals at a higher rate
Phoenix, Las Vegas, Tampa and Austin attracted homebuyers at a higher rate during the height of the pandemic. But according to Redfin, those same Sun Belt cities are now cooling the fastest
by Ben Verde Sep 26
LGBTQ+ Real Estate Alliance calls on RPAC to adopt 'Article 10 Rule'
In the wake of Florida Realtors' support of anti-LGBTQ Gov. Ron DeSantis, the LGBTQ+ Real Estate Alliance has called on NAR and RPAC to evaluate political candidates' credibility
by Marian McPherson Sep 23
President Donald Trump
The former president was hit with a lawsuit that accuses him, among other charges, of drastically overstating the value of his real estate holdings
by Ben Verde Sep 22