Gary Keller nudges agents to keep slowdown in perspective
The founder of Keller Williams reminds agents that it's still a seller's market and stresses lead generation amid the ongoing slowdown
by Daniel Houston Aug 23
WATCH: How to generate listings and maintain momentum in a shifting market
Top agents Jonathan Spears and Lauren Rosin shared their tips at Inman Connect Las Vegas to show agents that prospecting in a down market is possible with the right mindset and tools behind them
by Rachael Hite Aug 12
They’re gunning for your commissions: 7 reasons not to despair
Despite all of the platforms and tech companies coming for real estate agent commissions, transactions hinge on the expertise of Realtors
by Bernice Ross Aug 10
Chime stays busy in 2022, rolls out Social Studio marketing tool
The company announced at Inman Connect Las Vegas, the tool allows a hands-off approach to social outreach and a way to promote without spending long hours devising a strategy
by Craig C. Rowe Aug 3
Can flat-fee brokerages solve the principal-agent problem?
Federa thinks so. The company argues that because its agents know they are getting their pay from the flat fee, they're more apt to be more honorable to the seller's needs
by Craig C. Rowe Jul 28
Has your pipeline caught a cold? Best cures for reviving your CRM
Opinion
If the market shift has stalled out your CRM, it may be time to reset. Not sure where to start? We are here to diagnose and cure your CRM woes
by Rachael Hite Jul 25
Seeing fewer leads? Time to re-engage your direct mail marketing
It's time to dust off your mail lists and hope your graphic designer didn't take their Photoshop skills on the road to become a #vanlife influencer
by Craig C. Rowe Jul 22
7 client retention strategies that never go out of style
Opinion
To delight clients and keep them for life, it's vital to understand what they really need and want
by Bernice Ross Jul 19
Don't leave money on the table: 3 tips for listing agents in a cooling market
Opinion
Lady luck has nothing to do with that stellar price that smart agents snag for their sellers. Here are just a few strategies to help your sellers come out on top in this cooling market
by Julie Busby Jul 7
7 strategies that separate the winners and losers in a shifting market
Opinion
Getting your mindset right and getting up to speed on the best lead gen tools are essential for meeting the challenges of today's real estate market
by Bernice Ross Jul 6
7 proven strategies to create referrals if your pipeline is frozen
Opinion
Does your pipeline feel frozen? These 7 proven referral source strategies are certain to put some heat back into those prospecting efforts
by Oliver Graf Jul 5
Zillow vs. Opendoor: Who's doing it better right now?
Opinion
Opendoor made over 2M offers to curious homeowners in 2021, exponentially more than ever before. This highlights the growing potential of Opendoor's 'top of the funnel' customer appeal — which is beginning to rival Zillow
by Mike DelPrete Jun 30
Happy Grasshopper adds 124th hgRECRUITS brokerage partner
Houston-based ERA Legacy Living is the latest brokerage to join real estate communication platform Happy Grasshopper. Legacy Living will use HG's data-powered recruiting platform
by Marian McPherson Jun 27