Lead generation, customer relationship management tools to be integrated
CEO lays out growth strategy: Squeeze out small 'cottage industry' providers
New features include virtual tours, single-property websites and ready-made marketing campaigns
Move to revive lead generation site follows relaunch of RealEstate.com
Regulatory filing does not commit company to offer securities
Market Leader will upsell premium services to agents
Realogy IPO could add another $3.5B to total
12 brokerages now providing IDX listings to ZipRealty.com
Industry execs concerned about site's lack of broker opt-out option, brokerage services
More than 150 MLSs providing IDX feeds with data on 1.6 million listings
Templates for fliers allow users to launch automated campaigns
MLS' members gain access to Homes Connect marketing platform
Partnerships with franchisors, brokerages expected to boost upsales to agents
Agent Hub provides access to CRM, site metrics, educational tools
Company will provide tools to Better Homes and Gardens Real Estate agents