Facebook leads connect with idea, location, lifestyle, not your profile picture
Opinion
Don't assume page 'likes' will translate into engagement
by Justin Levitch Jan 3
If you're not happy at a big-box brokerage, consider striking out on your own
Facebook tweaks are great news for publishers, not so much for real estate brands
Opinion
Brands must rethink strategy, including ROI on time and resources spent
by Jessica Swesey Dec 23
Montclair, N.J., 'Russian spy house' in escrow after big price reduction
Asking price for 1950 Colonial slashed by more than 10 percent
by Inman Dec 20
Gen Y prefers technology
Geeky, fun technology may be the deciding factor for millennials buying a home
by Chris Drayer Dec 12
Nest pimps old fire truck, puts it on the street selling smart thermostats and fire alarms
Offline component of online marketing campaign is bold, innovative and a little whimsical
by Paul Hagey Dec 11
Video is the key to boosting SEO: 4 steps to real estate marketing success
Don't let the hard part -- editing -- scare you away
by Kacie Ricker Dec 5
RESAAS 'mockumentary' aimed at coaxing old-school agents into the modern age
Industry luminaries Tina Mak, Nobu Hata, Christophe Choo and Ian MacLeod lend their names to the cause
by Inman Nov 12
5 ways to become the social butterfly of social media
For real estate agents, working from home is more than just convenient -- it's good business
'Shark Tank' star Barbara Corcoran teams up with Homes.com
Corcoran Group co-founder to give Homes.com homebuyers tips on purchasing a home
by Paul Hagey Oct 24
Anatomy of a properly marketed real estate listing
Keller Williams rolling out new logo across platforms, products and tools
With simplified branding, Keller Williams says it's staying true to 'agents-first' philosophy
by Paul Hagey Oct 18
10 listing photo pitfalls for real estate agents, home sellers and photographers
4 tips for driving traffic with Pinterest