The Real Word: Zillow CEO Rich Barton’s ‘trade-in experience’ dream
Opinion
Check out this week's marketing highlight of the week, and find out who won last week's faceoff
by Byron Lazine Dec 2
10 things agents can be grateful for in 2019
Regardless of your market, niche or experience, here are a few things we can all be thankful for this Thanksgiving
by Nicole Solari Nov 28
Economic uncertainty pushing millennials toward renting
Stagnant wage growth, rising home prices and memories of the last recession are keeping millennials on the sidelines
by Marian McPherson Nov 19
The Modern Millionaire - Luxury Connect 2019
There are nearly 650K millennial millionaires in the United States, and there are many more to come — here's what agents need to know about this new crop of luxury buyers
by Inman Oct 29
Millennials are 13 times more likely to buy a haunted house
Not because they like ghosts — it’s because they’re broke
by Marian McPherson Oct 28
Growing number of homeowners feel 'house rich and cash poor'
Stagnant wage growth and booming costs of living are stressing homeowners, according to a new HomeTap study
by Marian McPherson Oct 23
How to create a culture that inspires agent retention
What is the secret sauce for hiring and keeping talent? Try these 6 tips
by Jill Butler Oct 15
Talkin' 'bout my generation: How to market to your client's stage in life
Everyone talks about marketing to millennials, but each generation has its own concerns. Find out what messaging works and how to make connections that each generation will respond to
by Christy Murdock Sep 20
Are brokerages keeping up with homebuyers’ online habits?
46% of all brokerages say ‘keeping up with technology’ will be their biggest challenge in the near future
by Marian McPherson Aug 27
Competition for starter homes will only heat up. Here's why
Opinion
Market trends and emerging businesses and tools are hampering the dream of buying a home for 19M millennials who are stuck renting
by Steve Cook Aug 14
Opinion
Plus, a look at millennials' buying partners
by Byron Lazine Jul 25
Millennials are the worst clients, according to agent poll
A Redfin survey also shows that agent attrition is going up, and that many agents have to supplement their income with other work
by Jim Dalrymple II Jul 24
Credit score firm Equifax launches lead generation product
Lead Accelerator will use Equifax's proprietary data to help agents prioritize the leads most likely to result in sales
by Jim Dalrymple II Jul 18
Rethinking hipsturbia: Where the millennials are in 2019
Opinion
Millennials outnumber all other demographics. As a generation, they also defy stereotypes in where they choose to live
by Michael Zaransky Jun 14
How millennials are reshaping the luxury home market
Here are the top 5 home elements that millennials are looking for when shopping for a luxe home
by Jeff Lottmann Jun 13