What can you do to prevent your listing from languishing on the market? Try these strategies from trainer Bernice Ross to hit the refresh button with your sellers and build buzz around the property
In today's complex market, it takes give-and-take on both sides of the transaction to make sure you get to the closing table
If your overpriced listing needs needs a reduction, now’s the time to talk to your sellers. Here are a few strategies and scripts to expand your price negotiation skills
Asking to see the other agent's math and emphasizing an ethical obligation to disagree can be effective ways to counter this common objection. (Stay tuned for a new survey question Wednesday!)
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At this point in the deal, it's in both the buyers' and the sellers' best interest to follow these steps
These measures are inexpensive and not terribly time-consuming, but they’ll go along way in resuscitating your listing and keeping your sellers happy
Reality bites, so set your clients on the right path early
Don't let your listing sit on the market for months with the wrong price
Make everything fresh as we move into warm weather
Opinion
The worst thing you can do is stay right where you are and hope for the best
Opinion
Protect yourself from clients who back out of their price reduction promises
When sellers determine their asking price, they pick their competition
Opinion
A price reduction could be pointless
Inman readers told us what they do when faced with a stall in a listing's movement
Lowering prices on your listings is a tricky -- but necessary -- business, especially in rough market conditions