Asking to see the other agent's math and emphasizing an ethical obligation to disagree can be effective ways to counter this common objection. (Stay tuned for a new survey question Wednesday!)
by Inman | Nov 12
At this point in the deal, it's in both the buyers' and the sellers' best interest to follow these steps
by Cara Ameer | May 15
These measures are inexpensive and not terribly time-consuming, but they’ll go along way in resuscitating your listing and keeping your sellers happy
by Nicole Solari | Feb 5
Reality bites, so set your clients on the right path early
by Elizabeth O'Neill | Nov 6
Don't let your listing sit on the market for months with the wrong price
by Bernice Ross | Apr 9
Make everything fresh as we move into warm weather
by Bernice Ross | Mar 26
The worst thing you can do is stay right where you are and hope for the best
by Peter Lorimer | Nov 3
Protect yourself from clients who back out of their price reduction promises
by Lee Davenport | May 26
When sellers determine their asking price, they pick their competition
by Andrew Wetzel | Dec 2
A price reduction could be pointless
by Andrew Wetzel | Nov 16
Inman readers told us what they do when faced with a stall in a listing's movement
by Marian McPherson | Oct 14
Lowering prices on your listings is a tricky -- but necessary -- business, especially in rough market conditions
by Pat Hiban | Oct 3
Softening the blow of Zillow valuations
by Tyler Smith | Aug 15
And a script for when all else is lost
by Tim & Julie Harris | Jul 5
Use these tactics before asking the sellers to change the price
by Tim & Julie Harris | Jun 28