An audit will allow you to see the flaws in your current brand, and if need be, you can adjust — or scrap entirely — and rebuild using these 7 tips
by Laura Ure | Apr 12
NAR CEO BOB Goldberg thanked members for their vocal response to the change and promised to monitor the feedback
by Patrick Kearns | Apr 11
The reviews are mostly negative, but branding experts reveal insights behind the change
by Patrick Kearns | Apr 10
Merging Down Payment Connect with Facebook ads can give agents an edge with first-time homebuyers
by Andrea V. Brambila | Aug 4
How to up your game in real estate
by Stefani Shock | Jul 20

Real — a virtual brokerage and Inman Innovator nominee — has redone all of its branding, and it looks sharp. Literally, sharp. The new logo and branding play on the first and last letters of the brokerage’s name — the “r” and the “l” — to create the new logo and feel.

by Amber Taufen | Jul 18
Goal is to move into areas where tech is thriving
by Erik Pisor | Jul 20