3 reasons choosing a niche is the best thing I did for my career
Opinion
When you try to be 'everything,' you make it almost impossible for prospective clients to see your value. And if they don't see your value, they will seek out an agent who can present clear value
by Nicole Espinosa Aug 5
How to grow your network
It's important to maintain connections because your business often depends on the quality of those relationships. But here's why you shouldn't neglect strangers and acquaintances
by Connie Czarnecki Aug 3
Start here: 9 skills agents need to nail from the start
Opinion
Connect with people you care about, and give them such excellent service that they will happily refer you to their friends and acquaintances
by Bernice Ross Jul 29
Opendoor launches new referral rewards program for agents
Two years after launching its Agent Partner Program, Opendoor has launched another option for agents to earn commissions and bonuses from seller transactions
by Marian McPherson Jul 19
The agent's guide to mastering the art of handwritten notes
Want to write more handwritten notes to clients and colleagues but aren't sure what to say? Never suffer from writer's block again with these tips and templates
by Christy Murdock Jul 16
How to look like a pro: 5 marketing strategies for new agents
Worried about coming across as a rookie? Here's how to use your marketing and messaging to redirect your audience away from your lack of experience and prove your value
by Christy Murdock Jul 12
$10M in sales from Instagram: Steal from this agent's playbook
Whether you're brand new or you've been using it a while, if you adopt North Carolina agent Heidi Harris’ steps for yourself, you'll grow your followers — and your business
by Jimmy Burgess Jul 9
How to get more listings: 4 strategies for new agents
Real estate is one of the few industries where you can go full speed right out the gate. As long as you can position yourself to be top-of-mind, landing new listings will be much easier and more consistent
by Anthony West Jul 6
Inman Review: Birdeye is a smart take on experience marketing for agents
Opinion
The relatively new concept uses testimonials, reviews and all the online profiles of your company as an evergreen form of brand awareness and lead capture
by Craig C. Rowe Jun 25
EXp-Dave Ramsey conflict ignites debate about referral programs
A disparate group of referral programs actually share some basic DNA — even if that's not immediately apparent to most outsiders
by Jim Dalrymple II Jun 25
Need to dust off your LinkedIn profile? 3 steps for making it pop
If you aren't on LinkedIn already or haven't updated your profile in a while, now's the time to dive in. Here are a few ways to level up your LinkedIn game — and boost your connections
by Katie Lance May 22
How to steer your brokerage through extreme markets
Operating a brokerage during extreme market fluctuations? You'll need to develop a strategy — and that starts with supporting your agents, providing superior service and learning how to be flexible through it all
How to build a deeper referral base: Prioritize local, engaging content
MoveMeToTX Team Leader Katie Day shared with attendees at Connect Now strategies for engaging with past clients to keep referrals flowing
by Lillian Dickerson Mar 16
10 ways to turn old leads into new business
Panelists at Inman Connect Now talk about creating 'wow moments' for clients, from sending warm fresh-baked cookies to doggie poop bags
by Andrea V. Brambila Feb 18