Bad reputation: 3 shifts that cloud the public's perception of agents
Opinion
Mega team leader Carl Medford points to several massive shifts that have caused the current commission crisis and the path he sees forward
by Carl Medford Apr 1
7 pitfalls that can ruin your reputation as a real estate agent
Your reputation precedes you in every meeting, showing and negotiation, coach Darryl Davis writes. Every interaction either enforces it or enhances it
by Darryl Davis Mar 9
Reputation matters: Rent's software improves landlords' online presence
Reputation’s software will be the foundation of RentRep, a unified interface to give users the ability to oversee and empower social media management, listing marketing and online reviews
by Craig C. Rowe Dec 21
Are you truly a market pro? 3 ways to stand out in a sea of agent 'experts'
Opinion
If everyone in the market is an expert, how do you stand out in a crowd? The secret lies in building your public profile and going above and beyond for your community
by Victoria Kennedy Jul 19
How to deal with online trolls in 2022
Internet trolls have evolved and intertwined into an ecosystem that fuels your business. How you interact will carve out your space from this point forward. Here are a few ways you can stay prepared
by Rachael Hite Jan 24
How to deal with bad reviews as a Realtor in 2022
Opinion
No one wants to be on the receiving end of bad word of mouth, but it's best to be prepared. Here's how to handle it when things go wrong
by Jay Thompson Jan 5
Be transparent: How to have the commission conversation
Opinion
The DOJ-NAR probe brings to focus that we should be educating consumers on commission from the get-go. Here's how to approach the conversation
by Gavin Payne Dec 2
Real estate agent in hot water over costly missing apostrophe
Agent Anthony Zadravic is faced with hundreds of thousands of dollars in court costs after he neglected to place a crucial apostrophe in a Facebook post bashing his former workplace
by Lillian Dickerson Oct 11
3 tips for breaking into the luxury real estate market
Confidence is key if you're in the business of buying and selling real estate, and it's especially crucial if you're trying to break into the high-end market. That said, there are other factors that will help you get your foot in the door. Here are a few
by Santiago Arana Oct 1
10 tips that can save your business' online reputation
Opinion
What can you do to protect your real estate business? Here are 10 tips for protecting your online reputation on social media
by Jay Thompson Sep 15
How to look like a pro: 5 marketing strategies for new agents
Worried about coming across as a rookie? Here's how to use your marketing and messaging to redirect your audience away from your lack of experience and prove your value
by Christy Murdock Jul 12
9 tips for getting in good with local listing agents
Being an agent others trust and like to work with is a reputation you earn over time. If you're new in the field, there are a few things you can do to develop those helpful ties, showcase your professionalism and cultivate a network you'll rely on time and time again
by Stephanie Lanier Apr 24
Be your market's authority! 6 tips for getting more PR buzz
Although grounded in experience, knowledge and skill, a reputation as an authority can only come through objective, outside validation. Here are a few basic ways agents can position themselves as authority figures in their markets
by Justin Tucker Mar 3
Considering a brokerage change? Ask yourself these 3 questions first
Thinking of making a switch and moving your business? As you evaluate the brokerage you're currently with and consider exploring new horizons, keep these points in mind
by Amy Galvin Feb 17
How to grow your inner entrepreneur in 2021
If you want to up your business' success and make a splash next year, you have to tap into your inner entrepreneur. Here are a few ways to get into the right mindset
by Mark Choey Dec 21