Halloween real estate marketing ideas-dog trick or treating
Don't be a basic witch this Halloween. Think outside the coffin with coach Darryl Davis and these fun marketing ideas that'll show everyone why your business is a scream
by Darryl Davis Oct 26
More MSU athletes to plug UWM on social media
The Michigan-based lender's 'name, image and likeness' deal with men's football and basketball teams has expanded to encompass women's basketball and volleyball
by Matt Carter Sep 8
You've heard of 'quiet quitting'. Why not try quiet winning instead?
Quiet quitting has been in the news of late, but quiet winning is the better move for entrepreneurs and business owners
by Cheryl Spangler Aug 30
Grow your real estate brand with this YouTube playbook
Follow the playbook of Calgary, Alberta Realtor Brad McCallum for YouTube success
by Jimmy Burgess Aug 7
Chime stays busy in 2022, rolls out Social Studio marketing tool
The company announced at Inman Connect Las Vegas, the tool allows a hands-off approach to social outreach and a way to promote without spending long hours devising a strategy
by Craig C. Rowe Aug 3
Regroup, reuse, recycle: How to recalibrate your marketing mid shift
What used to work may suddenly feel obsolete in a shifting market. Here’s how to change up your marketing and make it fresher, more relevant and more meaningful
by Christy Murdock Jul 29
Did Realogy land the Anywhere rollout? Experts split on strategy
Six branding experts share their thoughts on Realogy's rebrand strategy, including its May soft launch and unique domain name, while sharing what the next steps should be
by Marian McPherson May 31
May the 4th be with you: The best Star Wars real estate memes of 2022
In honor of that sacred day, Inman has rounded up some of the best real estate and Star Wars crossover-themed memes of the year
How bad is it? 17 tasks agents can't afford to procrastinate on (for long)
When your to-do list is miles long, it’s critical to prioritize — not procrastinate. Inman’s Lillian Dickerson talked to the experts to help you suss out what can wait and what can't
by Lillian Dickerson Apr 25
Ryan Serhant to agents: Find the 'and' in your personal brand
Find authenticity, lean into your passions and think about your future self, says 'Million Dollar Listing New York' star Ryan Serhant
by Lillian Dickerson Apr 19
7 daily activities that keep leads and referrals coming
Opinion
Your business is built on the habits and activities you cultivate daily. Take on the day with this curated collection of game-changing, value-added tasks
by Jimmy Burgess Mar 25
TikTok or door-knock? 3 brokers on how agents can win big this spring
Corcoran affiliates Jason Karadus, Liane Jamason and Marilyn Carson share how old-school prospecting and high-level service are winning the day in a topsy-turvy market
by Marian McPherson Mar 17
Inman Connect Now Series
Industry pros at Inman Connect Now share the secrets they've learned so you can benefit
by Jodie Cordell Mar 11
Are you for real? 4 tips for social media authenticity
Opinion
Life isn’t always picture perfect. The more you can showcase your authentic self on social media, the more like-minded people you will resonate with and potentially work with
by Laura Stace Mar 8
Jessica LaMar was 1 of the 10,000s of Americans to launch a real estate career in 2021. Here's her story
Sacramento-based agent Jessica LaMar shares her winding journey from Lululemon manager to rockstar rookie in the midst of a pandemic — and what she's learned about herself in the process
by Marian McPherson Jan 19