8 social media trends to watch for (and take advantage of) in 2023
By staying up-to-date on these trends and adapting their social media strategies accordingly, real estate professionals can position themselves for success in 2023 and beyond
by Katie Lance Jan 13
How did you know real estate was for you? Agents share their stories
From increasing their income and flexibility to helping others find a home, here’s why real estate agents do what they do
by Jessi Healey Jan 11
Social media matters more when you're a team leader. Here's how to stand out
Being a leader, regardless of the size of your team, is going to require you to create a memorable social media footprint
No, you don't need to freak out over Facebook's new listings rule
Is it over for real estate agents to post their listings on Facebook? Here's what's going on
by Katie Lance Jan 4
From Agently to ZenList, the best-reviewed real estate tech of 2022
From smart solutions for managing rental portfolios to a promising app from Down Under, 2022's highest-rated proptech offers compelling evidence of the sector's growing maturity
by Craig C. Rowe Dec 28
23 social media stats to level up your marketing now
Social media is still a tremendous tool for real estate professionals to grow their businesses. Take advantage of its affordability and ubiquity this year
by Jessi Healey Dec 27
Nest Seekers' Mia Calabrese plans to make 2023 a billion-dollar year
Ahead of Inman Connect New York where she will discuss with other top producers how to become the star agent in a market, the luxury agent said she has ambitious plans for the new year
by Lillian Dickerson Dec 23
Reputation matters: Rent's software improves landlords' online presence
Reputation’s software will be the foundation of RentRep, a unified interface to give users the ability to oversee and empower social media management, listing marketing and online reviews
by Craig C. Rowe Dec 21
TikToker Giselle Ugarte launches the 'rise of the real estate influencer'
The Talent Brokerage is a marketplace for agents, brokers and industry experts to collaborate with top companies and brands through speaking engagements, brand partnerships and influencer campaigns
by Craig C. Rowe Dec 20
7 types of real estate agents this market will crush
Some real estate agent types aren't going to survive this market, Jimmy Burgess writes Here's how to avoid being one of them yourself
by Jimmy Burgess Dec 9
Social media marketing isn’t going to be the same without social media
Opinion
Social media platforms are evolving and so are your Friends' browsing habits. As followers start to scroll instead of social, you may find yourself in new digital territory
by Teresa Boardman Dec 2
These tools and tech promise an updated open house
Open houses are some of the few ways today's buyers can experience a property before agreeing to be formally represented by an agent, a byproduct of the long-simmering NAR settlement
by Craig C. Rowe Nov 30
10 reasons Twitter should be part of your 2023 marketing strategy
It only takes a minute or two to tweet. Have fun, engage with like-minded others, provide great content and watch Twitter help you grow your business in 2023
by Bernice Ross Nov 16
Ditch 'traditional' marketing! 3 steps to building relationships at scale with Instagram
A key ingredient to converting any business is knowing what your “ask” looks like. Here are a few strategies to leverage on Instagram to turn those DM's into move ready leads