Opinion
My glass-half-full analysis of 2020 is that many real estate agents who might have been neglecting their sphere corrected that, reaching out to folks not just to try to earn a listing or commission, but to see how they were doing personally. Here's why that's important
by Bret Calltharp Mar 2
We're all doing business from behind our screens this year, but that doesn't mean we should give up the relationship element of a real estate transaction. Here's how to add a human touch to your communication
by Angelica Olmsted Nov 30
Taking the time to reflect and plan for the future? Now's the right moment to start incorporating these three basic practices in your day-to-day business
by Kathleen Black Oct 15
Though most agents have the similar goal of generating more leads, some still don't have a complete and functional database to market to. Here's why you should be organizing your list — and the most cost-effective marketing method to use
by Larry Hales Aug 31
A lot of new agents have a tough time showing their value to their clients. The truth is, that value has little to do with experience. Rather, it's about possessing these four traits
by Nick Waldner Aug 7
The core thesis behind the NPS is that there's one question you can ask clients that reveals what they really think of your business. Here's how you can use it to ramp up referrals
by David Friedman Aug 4
By incorporating a customized strategy, you will strengthen the core connection that people in your sphere have with you and remind them that you are someone they know, like and trust
by Brandon Doyle Jul 20
Opinion
There's a lot of debate about the value of open houses. Whether you're in your neighborhood or on vacation, I find they're great for networking and expanding your sphere
by Troy Palmquist Nov 14
Will agents become obsolete? Not if they focus on nurturing close relationships with their clients
by Peter Lorimer Jun 6
Hanging onto business means closing more deals with less effort
by Bernice Ross Sep 18
Be cautious about the way you approach the situation, and weigh your options
by Sean Smith Aug 10
Gary Gold explains the keys to working your database effectively
by Inman Mar 2
What our presidential candidates have taught me
by John Kotrides Oct 19