8 essentials to give your brand the ultimate curb appeal
Branding expert Stacey Ross Cohen offers tips for building a personal brand that gets your message across and positions you to dominate your market
How to build a listing machine for your business in 2025
Focusing on listings is the best way to flourish in the new year. Jimmy Burgess offers strategies to make it achievable
by Jimmy Burgess Nov 8
The No. 1 challenge new agents face (and how to overcome it)
Every challenge is an opportunity in disguise, Darryl Davis writes, pushing you to grow, adapt and, ultimately, succeed in real estate
by Darryl Davis Oct 29
How to close more listing appointments in today's market
When potential listing clients are talking to you and your competitors, this closing strategy from trainer Bernice Ross can help you win the day
by Bernice Ross Oct 18
6-step listing launch plan that's just right for today's market
The better your listing marketing plan, the better the results, and the more listing opportunities you will have in the future. Jimmy Burgess offers a step-by-step strategy for winning now
by Jimmy Burgess Oct 13
Situational prospecting: Do business today, build for tomorrow
Talking to local homeowners and adding value with the content you provide, Jimmy Burgess writes, will set you up for success both today and in the years to come
by Jimmy Burgess Oct 4
Can you hear me now? Why your clients miss 50% of what you say
Less talk, and more listening. Inman contributing writer Rachael Hite shares the real reason your transactions turn topsy turvy — and why it has everything to do with what's lost in translation
by Rachael Hite Jul 8
7 ways to speed up the know-like-trust process
The value of relationship-building has never been clearer or more important
by Jimmy Burgess Mar 22
8 secrets to creating a truly impactful personal brand
Personal branding is more than just self-promotion, luxury consultant Chris Pollinger writes. It's about making a real difference in people's lives and inspiring them to live better
by Chris Pollinger Mar 12
Here's how to avoid the most-dreaded new agent question
How long have you been an agent? Author and trainer Bernice Ross offers simple strategies to tackle this question and turn seller leads into signed listings
by Bernice Ross Feb 21
10 word swaps that help your clients feel truly heard
Words are very powerful, writes broker Joseph Santini, so choose them carefully. You’ll reap the benefits of strong communication and greater success in both your business and personal life
by Joseph Santini Jan 10
A step-by-step guide to build the life and business of your dreams
Building the business of your dreams takes vision, hard work and perseverance. Jimmy Burgess and brokerage founder Price Rainer outline key steps to help you reach your most ambitious goals
by Jimmy Burgess Nov 30
Don't feed the trolls: How to manage negativity on social media
How to handle annoying and fake comments on social media so you’ll always look gracious while keeping your cool
by Jessi Healey Apr 27
How do you write a killer real estate bio? Start here
Marketing yourself and your business starts with your bio. Inman's Christy Murdock shares what to write and how to ensure you look your best
by Christy Murdock Mar 21
9 non-salesy reasons to reach out to your database in 2025
A service-oriented approach leaves you and your clients feeling better about every interaction. Coach Darryl Davis offers 9 strategies for reaching out in a positive, authentic way
by Darryl Davis Sep 12